Marketing Growth Leader

On-Target Earnings: $150-250K OTE uncappedLocation: Kelowna, BC (In-studio)Benefits: Health, Dental and Vision👋 About UsAre you ready to join a team that moves at break-neck speed, backs big bets on bold ideas, and refuses to settle for “good enough”? At Martell Ventures, we don’t just build companies, we ignite category-defining products and back them with our full force. If you thrive under pressure, crave radical ownership, and want your work to drive real ROI for entrepreneurs, read on.This isn’t a place for the faint of heart. We set ambitious targets, iterate at lightning pace, and expect you to own outcomes end-to-end. If you’re looking for incremental improvements or a steady 9-to-5, this isn’t the role for you. But if you’re hungry for growth, opportunity, impact, and you love the thrill of building from zero to one, welcome home.Our Core Values✅ High Velocity Execution: We move fast, make data-driven decisions, and prioritize impact over process.✅ AI-First Mindset: Every investment and incubation initiative must leverage AI to create leverage and efficiency. ✅ Customer-Driven Development: We invest in products we can use ourselves and scale through our network.✅ Radical Ownership: Every team member is responsible for delivering results and making an impact.🎥 Why you shouldn't work here – Radical Transparency from our CEO📝 What Applying Looks LikeWe keep it transparent and efficient. Here’s what to expect:1-min intro video (Loom, Vidyard, or Google Drive – share your link below)Application review15-minute intro callStrengths assessment – how you learn and doIn-person interview – values and culture fitPaid test project – work with us, like you're already on the teamFinal call with our CEOOffer – if we’re both excited, we move forward fast💼 About the RoleAs the Marketing & Growth Leader, you’ll own portfolio-wide growth across multiple startups, driving both strategy and hands-on execution. You’ll report directly to the venture studio leadership and act as a fractional head of growth across early-stage SaaS companies, rolling up your sleeves to run experiments, fix acquisition, and build scalable playbooks.This role is about velocity, impact, and clarity, not theory. You’ll be measured by the numbers and supported by shared growth resources you help direct🔍 What You'll DoStrategic Growth LeadershipDesign and execute growth strategies across a portfolio of early-stage startupsPrioritize channels, funnels, and tactics that create compounding growthOwn two core KPIs: average MoM growth across the portfolio and # of channels tested per startupJump into underperforming companies to diagnose issues and relaunch acquisitionExecution & ExperimentationRun high-velocity experiments across paid, SEO, outbound, and product-led channelsBuild and document playbooks for paid acquisition and SEO foundationsLaunch, test, and scale campaigns across LinkedIn, Meta, Google, cold outbound, and emerging platformsMonitor performance metrics and iterate based on results, not gut feelingTeam Enablement & Knowledge SharingTrain early-stage founders on growth strategy, testing, and conversion best practicesManage shared growth resources (freelancers, designers, performance marketers, etc.)Capture and share growth insights, benchmarks, and campaign templates studio-wide🧠 What You BringRequired Qualifications4+ years in B2B SaaS growth, demand gen, or performance marketingProven ability to scale ARR and improve CAC:LTV ratiosExperience running paid campaigns with tracked ROI across multiple channels (Meta, Google, LinkedIn, etc.)Hands-on SEO knowledge, from technical audits to content strategyExceptional skills in experimentation, funnel design, and CROStrong data analysis skills and experience with marketing attributionAbility to manage multiple brands and switch context fastPreferred QualificationsExperience working inside a startup studio, VC-backed startup, or marketing agencyBackground in product-led growth or hybrid SaaS modelsFamiliarity with low-code tools, AI content platforms, and modern mar tech stacks (e.g., Webflow, HubSpot, GA4, Mix panel)Strong written skills, can write landing pages, ads, and email sequences that convert💡 You're a Great Fit If You…Believe in “test first, theorize never”Thrive in chaos and move fast on imperfect dataEnjoy teaching through results and empowering foundersLove jumping into new markets and figuring things outCan show exact results from campaigns you’ve ledAre hungry for more than a job, you want a mission🌄 Why Kelowna? Why Now?People move here for the views. They stay for the vibe. Kelowna offers:A thriving entrepreneurial ecosystemWorld-class outdoor activities at your doorstepGreat schools, arts, and a vibrant, welcoming communityLakeside patios, mountain trails, craft coffee, and yes, amazing wine