Marketing Manager - Lead Generation & Growth (Player-Coach Leadership Role)

Location: Los Angeles, CA (Hybrid)Additional Locations Considered: CA, AZ, NVRemote candidates in these markets are encouraged to apply.Compensation: $90,000 – $130,000 base salary + performance incentivesCompensation varies based on experience, market, and demonstrated ability to drive measurable results.Stella Health Insurance Agency is growing fast — and we’re looking for a Marketing Manager who’s ready to step into a bigger stage. Someone with the strategic mindset, hands-on execution skill, and leadership drive to help build and scale the marketing engine that fuels our next chapter of growth.If you’re the kind of marketer who loves owning the funnel, driving measurable results, and leading a team toward a bigger vision… this is the opportunity you’ve been waiting for.About UsAt Stella Health Insurance Agency, our mission is simple and bold: to help people improve their health and financial wellbeing through personalized, expert guidance.We’re a values-driven organization — Intentional, Disciplined, Excellent, Accountable, Results-Oriented, and Aligned — and we’re committed to helping people grow personally and professionally.We’re in a dynamic growth phase, expanding our team of 200+ advisors nationwide. Marketing is central to that mission, and this role will play a critical part in shaping the future of our agency.What You’ll DoYou’ll lead a small but talented team while also rolling up your sleeves to execute, optimize, and scale what works.You will own the marketing ecosystem — paid media, funnels, social, analytics, brand, and vendor oversight — with a core focus on delivering high-quality inbound leads to support our advisors.In this role, you’ll:Lead and develop our marketing team (social media coordinator, videographer, video editor)Own digital paid media across Meta, TikTok, LinkedIn, Google, and YouTubeBuild and optimize landing pages, lead funnels, and appointment-booking flowsDrive consistent, qualified lead volume across Medicare, ACA, and other product linesTrack and improve CPL, ROAS, and conversion ratesStrengthen our brand voice while ensuring CMS/DOI-compliant messagingPlan and execute quarterly marketing strategies aligned with company prioritiesCollaborate with sales and leadership to build predictable marketing-to-sales performanceThis role isn’t about maintaining what exists — it’s about building what comes next.You’ll Thrive Here If You…Want a role where your results are visible and meaningfulLove combining strategy with hands-on executionEnjoy leading people and helping them growOperate with ownership, curiosity, and a high performance barAre excited by the idea of building a marketing department, not just running oneCare about helping people make confident decisions through clear, expert guidanceWhat You Bring4–7+ years in digital or performance marketingHands-on experience running paid ads and building high-conversion funnelsStrong analytical skills and comfort with metrics-driven decision-makingLeadership potential — able to guide people, projects, and prioritiesExperience with Go High Level, HubSpot, Salesforce, or similar tools(Bonus) Experience in insurance, Medicare, healthcare, or other regulated industriesWhy This Role MattersYou will be stepping into a role that’s central to our growth.Your ideas, your execution, and your leadership will directly influence how many people we help — and the scale of impact we create in the communities we serve.If you’re looking for a place where you can build, lead, and grow — and where your ambition will be matched with opportunity — we’d love to meet you.BenefitsMedical + Dental401k Employer match📩 Apply now or message me directly for a conversation.