Marketing Manager (Fintech Company)

About Arki: At Arki, we’re an ambitious fintech company with big ideas. Our mission is simple: to empower people to take control of their financial futures with confidence, clarity, and the tools they truly deserve. As we embark this journey, we would like to invite someone who’s eager to learn, ready to hustle, and can handle a bit of creative chaos to join us to create impact! Role Overview:Are you a marketing all-rounder with a flair for strategy and execution? As Marketing Manager at Arki, you’ll play a critical role in driving our marketing efforts, from creating impactful campaigns to analysing performance metrics. You’ll bring expertise, creativity, and a results-driven mindset to the table, helping us grow our brand and connect with our clients.If you’re passionate about fintech, thrive in a fast-paced environment, and love seeing your ideas come to life, we want you on our team!What You’ll Do:· Execute comprehensive marketing strategies that drive awareness, acquisition, and engagement.· Lead the execution of multi-channel campaigns, including digital, social media, email, and content marketing.· Collaborate with cross-functional teams (e.g. client and product) to ensure consistent messaging and brand alignment.· Analyse marketing performance metrics and provide actionable insights to optimise campaigns and improve ROI.· Explore and implement growth opportunities, including partnerships, PR, and influencer collaborations.· Stay on top of industry trends, competitor activities, and client needs to refine strategies.· Work closely with freelancers or agencies to deliver high-quality results.What You’ll Gain:· Hands-on experience in the fast-paced, innovative world of fintech (no textbooks here, just real-world stuff)· A front-row seat to all the highs, lows, and in-betweens of building creative financial solutions· Join a tight-knit, collaborative crew where everyone rolls up their sleeves, celebrates wins (big and small), and genuinely enjoys building something amazing together.· Take ownership of meaningful projects and witness the direct impact of your work on the company’s growth and success.· Grow and thrive in a startup culture that champions creativity, innovation, and accountability, your ideas matter here.About You:· 8+ years of experience in marketing, with a strong focus on data analysis, campaign performance tracking, and project management.· Proven success in planning and executing end-to-end marketing campaigns.· Strong understanding of digital marketing channels, tools, and analytics platforms.· Experience in fintech, personal finance, or a related industry is a big plus.· Excellent communication and leadership skills, with the ability to inspire and guide teams.· Data-driven and results-oriented, with a knack for turning insights into action.· Passionate about building brands and connecting with audiences in meaningful ways.