Marketing Manager

The CRM Manager at Sweetgreen will play a key role in executing and managing multichannel campaigns—including email, push, in-app, and SMS—across our customer engagement platform, Braze. This role will also be responsible for configuring and managing promotions within braze and SessionM. The ideal candidate will have a strong understanding of CRM campaign operations and be comfortable working cross-functionally to ensure timely, accurate, and impactful customer communications. ResponsibilitiesLead the execution of all lifecycle CRM campaigns across channels, including journeys, triggered messages, and transactional communications.

Oversee the review, feedback, routing, and QA of lifecycle campaigns across email, SMS, and push, ensuring alignment with project timelines and quality standards. Create audiences within ESP/Promo Platform segmentation tools or import targeted lists, versioning/creating control groups as necessary. Coding and Design: Utilize HTML, CSS, and other programming languages to create visually appealing and responsive email templates that are compatible across various email clients and devices. Deliverability:

Monitor email deliverability metrics and take necessary actions to ensure high inbox placement ratesIntegrate dynamic content and personalization elements (knowledge of liquid code and AMP a plus)Liaise with key stakeholders (Brand, marketing, loyalty, retail, etc. ) to meet target deadlines; excellence in project and time management skills required. Ensure testing & QA / rendering by device, operating system, browser, etc. Proof contact strategy elements as needed. Prepare regular performance reports and communicate results and recommendations to stakeholdersMaintain customer contact & deployment calendars and work with the creative team to ensure all campaigns are planned, executed, and completed.

Manage subscriber data, import and segmentation using a combination of platform tools and database queries. Ensure data integrity of customer records in the platform; spot-checking and conducting hygiene scrubs as required. QualificationsIn summary, this role requires a blend of technical proficiency in coding, data analysis skills to drive successful email marketing campaigns and optimize their performanceResponsible for coding clean, responsive HTML emails, building template-based emails, as well as coding for dynamic content and automationFamiliarity with responsive and adaptive design principles and best practicesHands-on experience with enterprise-level CRMs, particularly Braze and SessionMKnowledge of email deliverability best practices and CAN-SPAM laws.

MJML coding and development experience is nice to have but not requiredcampaigns from production and deployment to QA of email/push campaigns. Experience with the retrieval and uploading of data files to/from multiple systems and environments. Familiarity with relational databases mechanics and ability to work with large data sets. Ability to work effectively within a team in a fast paced, entrepreneurial environment. Ability to organize and prioritize multiple projects and customer deadlines with minimal oversight.

Familiarity with Agentive AI CRM platforms a plus3-5 years of experience managing and executing high-volume, fast-paced emailWhat You'll GetHighly competitive pay + bonus planThree different medical plans to suit your and your family's needsDental and Vision insuranceFlexible PTO plan401k programEmployee HSA and FSAComplimentary greensAn opportunity to make a real impact on the people around you, both by growing them and by connecting them to real foodTo live the sweetlife and celebrate your passion + purposeA collaborative team of people who live our core values and have your backA clear career path with opportunities for development, both personally and professionallyFree sweetgreen swagCome join the sweetlife!About Sweetgreensweetgreen is on a mission to build healthier communities by connecting people to real food.

We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means. sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.

Salary Range For This RoleStarting salary range based on experience$83,000—$119,000 USDsweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law. California residents: Review our applicant privacy notice HERE.

sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.