Marketing – Media & Community Partnerships

Responsibilities Media & PR Support Assist in maintaining relationships with gaming and lifestyle media. Support the preparation and distribution of press releases and media kits. Help coordinate press coverage and track earned media mentions. KOL & Influencer Outreach Identify potential KOLs and micro-influencers aligned with our brand. Support onboarding and coordination of influencer campaigns. Track influencer deliverables and engagement metrics. KOC & Content Creator Program Support Assist in recruiting and engaging Key Opinion Consumers (KOCs) for our content creator initiatives. Help provide content assets, guidelines, and incentives to support KOCs. Community Partnership Assistance Reach out to relevant social community leaders, admins, and group moderators to explore content collaboration opportunities. Support cross-posting and promotional activities with community partners. Campaign Coordination Collaborate with marketing and creative teams to help execute integrated campaigns. Track campaign progress, budgets, and results. Assist in preparing campaign reports and insights.Qualifications 1–3 years’ experience in marketing, PR, influencer management, or community support (gaming or related industries preferred). Bachelor's degree or above; fluency in both Chinese and English for professional communication with colleagues in China. Good communication and interpersonal skills. Organized, detail-oriented, and able to manage multiple tasks. Passion for gaming and online communities is a plus.