Marketing Officer

Nasoft is Hiring for Governance and Management Institute (GMI).We're seeking a dynamic Marketing Officer to drive the promotion of our executive training programs and play a key role in expanding our impact across corporate clients and senior professionals.Key Responsibilities: Develop and implement strategic marketing plans to promote GMI's professional training programs to corporate clients and executivesManage and optimize advanced digital marketing campaigns (Meta, Google Ads, LinkedIn Campaigns) with a strong focus on B2B lead generation and corporate client acquisitionMonitor and analyze marketing performance to deliver clear data-driven insights to optimize campaign effectiveness, scaling efforts and prepare reports with actionable insights. Support the planning and execution of specialized events, webinars, and thought leadership forums aimed at C-suite and senior decision-makersIdentify and build partnerships with corporate clients, industry associations, and key stakeholders to expand GMI's network and reach Act as a strategic partner to the Training Division by aligning marketing initiatives with business objectives and growth targetsRequirementsBachelor's degree in Marketing, Business Administration, Communications, or a related field. Minimum of 5 years of experience in marketing, preferably in the training, education, or professional services sectors. Proven experience in B2B marketing and dealing with corporate clients or senior professionals. Excellent command of English and Arabic (spoken and written). Strong understanding of digital marketing tools and analytics platforms (Google Ads, Meta Business Suite, LinkedIn Campaign Manager). Creative thinker with high attention to detail, brand positioning, and visual identity. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Familiarity with content marketing, CRM systems, and lead generation strategies is a plus. Job Type: Part-timeLocation: Cairo