Marketing Specialist

We’re looking for a passionate and proactive Marketing Specialist to support the development and implementation of our IT solutions marketing strategy. You’ll play a key role in driving our marketing and sales initiatives, working closely with internal teams to strengthen brand visibility and generate new business opportunities.If you’re creative, organized, and thrive in a role that combines digital marketing with event coordination this might be the perfect opportunity for you!Locations SuceavaResponsibilitiesDigital Marketing & Content Creation Contribute to the planning, execution, and monitoring of digital marketing campaigns (social media, email marketing, PPC) and analyze performance to recommend improvements. Create and adapt engaging content (in both Romanian and English) for the website, social media, newsletters, and sales materials. Support the design and development of promotional assets such as brochures, presentations, banners, and short videos — contributing both to copy and visual creation. Promote IT products and services through effective communication and commercial activation tactics.Event Planning & Participation Take an active role in planning, organizing, and participating in company events — from local promotional actions to internal team initiatives. Ensure logistics and smooth execution of all marketing-related activities, including order management, document centralization, and archiving marketing materials. Maintain and regularly update the inventory of marketing materials and resources. Support the implementation of the annual marketing calendar and contribute to the overall organization of the department’s activities.Operational Support & Cross-Team Collaboration Work closely with sales, HR, and technical teams to ensure the efficient implementation of marketing strategies and the development of joint initiatives and materials. Conduct market research and competitive analysis to identify growth opportunities and optimize communication strategies. Maintain and update lead and partner databases, ensuring accurate records and efficient communication. Contribute to the overall organization of marketing operations and help maintain a positive and consistent internal communication flow.Qualifications - General Previous experience in marketing, promotion, or communication — ideally in a B2B or IT environment. Strong knowledge of digital marketing (social media, email marketing, content marketing, PPC campaigns). Experience using visual editing platforms such as Canva/CapCut/Adobe Creative Suite, or similar tools. Excellent communication and copywriting skills, with the ability to craft persuasive and platform-appropriate messages. Ability to create engaging and relevant content for both marketing campaigns and internal/external communications. Solid understanding of market analysis and partner research to identify growth opportunities and optimize communication strategies. Strong organizational skills, attention to detail, and results orientation to manage multiple projects efficiently. Good command of English (written and spoken) — intermediate to advanced level for communication with international partners and clients. Team-oriented mindset, with strong collaboration skills and a proactive attitude.Advantage Experience in e-commerce or a solid understanding of the sales process and market dynamics. Knowledge of SEO and Google Analytics. Familiarity with IT technologies, direct marketing platforms, and CRM tools.