Marketing Specialist

For our client, a leading producer of thermal insulation solutions, we are recruiting a Marketing Specialist, based in Bucharest. If you can handle buzzwords like brand visibility, content strategy, and thermal efficiency all in one sentence, we’d love to hear from you!Main Responsibilities:Coordinating digital marketing initiatives – developing online campaigns, managing the company's website development; Creating high-quality content by coordinating agencies for blogs, social media, and email marketing, driving engagement and lead conversion;Coordinating different stages of marketing communication projects aligned with the company's strategy and market development goals – developing and implementing marketing programs, including campaign launches, promotions, PR, advertising, and customer events; Collaborating and coordinating with external agencies (advertising, media planning, digital) – developing creative concepts and overseeing campaign execution (both online and in traditional trade); Collaborating closely with cross-functional teams to ensure cohesive marketing strategies.The Ideal Candidate:Bachelor's degree in Marketing, Advertising, Communications, or a related field. Minimum of 3 years of experience in marketing in a multinational company.Advanced English, both spoken and written. Proficiency in MS Office package.Proficiency in digital marketing tools (e.g., HubSpot, Adobe Analytics, SEMrush, Qualtrics, Sprinklr). Ability to work independently and as part of a team.Please apply online with a detailed CV or send in your application to mihaela.sasu@lugera.ro. All suitable candidates will be contacted within 2 weeks. If your profile is not matching the criteria for this role, don’t worry, it will be redirected to the consultants managing projects better fitting your expertise.To join our Republic and be eligible for current or future job openings, please visit www.lugera.ro and register your full CV in our TalentBase®.All information will be treated as strictly confidential.PR/025363