Marketing Specialist (Performance + Brand Growth)

Corepetitus — the largest 1:1 online tutoring platform in the Baltics — is looking for an experienced Marketing Specialist who can drive both performance results and brand growth.We’re not looking for a junior or campaign executor.We’re looking for a marketer who understands both sides — who can turn data into growth and creativity into conversions.Your MissionHelp Corepetitus reach the next level of growth — by combining performance marketing precision with brand storytelling that inspires trust and love for learning.You’ll make sure our message “Tau pavyks!” (“You will succeed!”) reaches every student and parent — and that they actually click, register, and stay.What You’ll DoPlan, create, and coordinate content for social media (Facebook, Instagram, LinkedIn, etc.).Manage and optimize advertising campaigns (Meta Ads, Google Ads, and more).Build and improve CRO flows — landing pages, funnels, A/B tests, and user journeys.Prepare briefs for designers, writers, and other creative partners, ensuring all visuals and messages align with the brand tone and goals.Collaborate with agencies: set tasks, give feedback, and evaluate results.Update website content and propose structural or UX improvements.Monitor and analyze campaign results using GA4, PostHog, Looker, and Sheets — turning insights into actionable steps.Track market trends and competitors, identify opportunities, and suggest marketing actions.Generate new content and campaign ideas that strengthen the brand and drive conversions.Coordinate the overall content calendar and ensure smooth execution of all marketing activities.What We Expect3–5 years of experience in performance, digital, or brand marketing.Strong understanding of paid media (Meta, Google) and conversion optimization.Comfortable working with data and analytics tools (GA4, Looker, PostHog, Sheets).Creative mindset with a good eye for visuals and brand consistency.Experience collaborating with external agencies and creative teams.A self-starter who takes ownership, moves fast, and loves testing new ideas.What We OfferA leading EdTech brand redefining how students learn across the Baltics.A fast-paced, startup-driven environment where your work has immediate visibility and impact.Freedom to experiment and grow a marketing engine that truly scales.Direct collaboration with the CEO and Marketing Manager on growth initiatives.A strong, purpose-driven culture built around our core belief: “Tau pavyks!” (“You will succeed!”).Exclusive discounts for employees and their families.Private health insurance after your first 3 months with us.€1200 yearly budget for your professional learning and development (after 3 months).Central Vilnius office with free parking.Work setup: Vilnius office + remote — 4 days onsite, 1 flexible day remote.Gross salary €3400–€5500/month before taxes (depending on experience).