Marketing Specialist

Ricksoft, Inc. is hiring a Marketing Specialist who can help elevate our digital presence and drive impactful marketing outcomes across multiple channels.🔍Position OverviewThis is a full-time, work-from-home position. Our marketing team and external partners are primarily based in Asia, so candidates located in Asian time zones are preferred for better collaboration and communication. As a Marketing Specialist at Ricksoft, Inc., you will play a pivotal role in managing and optimizing our digital marketing channels.If you’re passionate about digital marketing, love optimizing performance, and enjoy collaborating across teams, we’d love to hear from you!⭐ What You’ll DoManage Digital Marketing Channels:Work with agency partners to plan and execute campaigns, with opportunities to expand in-house capabilities over timeOptimize SEO for Google and AI-driven search platformsGrow and optimize our YouTube channel (video and channel strategy)Campaign & Event Support:Provide digital marketing support for events and campaignsPerformance Analysis:Monitor, analyze, and report on the effectiveness of digital marketing activities using analytics tools; provide actionable insights and recommendations to improve ROI and achieve KPIs.Content & Collaboration:Collaborate with cross-functional teams (Product, Customer Support, Design, etc.) to align marketing initiatives with business objectives and ensure consistent messaging across all channels.Create engaging, SEO-friendly content for web and social mediaOther Responsibilities:Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure Ricksoft remains competitive and innovative in its marketing approach.Assist with other marketing-related tasks and projects as assigned by the Marketing Manager.We’re looking for someone with:📚 QualificationsBachelor’s degree in Marketing, Business, or a related field preferred Technical proficiency with MS Office, Google Suite, and marketing tools Excellent written and verbal communication skills Self-starter with a start-up mentality, able to multi-task and work independently Creative, collaborative, and passionate about digital marketing 📚 Must-Have SkillsProven experience running and optimizing digital ad campaigns in Google Ads Hands-on experience with email automations and campaign management in ActiveCampaignStrong analytical skills with the ability to interpret campaign data and provide insights📚 Nice-to-Have SkillsKnowledge of the Atlassian ecosystem or prior experience in B2B SaaS / technology marketingDesign and content creation skills (e.g., Canva, basic copywriting)Familiarity with SEO best practices and YouTube content optimizationFamiliarity with AI-assisted marketing and content creation tools is considered a plus📩 Ready to Apply?If you’re excited about shaping Ricksoft’s marketing future, send us your resume or reach out directly here on LinkedIn. We’d love to connect!