Marketing Stategist

Hi there! We are South and our client is looking for a Marketing Strategist!Note To ApplicantsEligibility: This position is open to candidates residing in Latin America.Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.ResponsibilitiesWe're seeking an experienced agency professional who understands the fast-paced, client-focused nature of digital marketing agencies and can immediately contribute to our SEO and PPC operations with minimal training.This marketing strategist role is central to our agency's success, client communications, supporting campaign execution, and operational excellence. As the company scales rapidly, this position ensures our website, SEO and PPC campaigns run seamlessly while maintaining the high standards of accuracy and professionalism our clients expect from a growing digital marketing agency.Strategic Client Relationship OwnershipOwn and manage a portfolio of key client accounts, serving as their primary strategic advisor and point of contactLead strategic client communications through regular strategy sessions, performance reviews, and business planning meetingsDevelop comprehensive client strategies that align marketing efforts with business objectives and growth goalsProactively identify client needs and challenges, positioning the company as the strategic partner for solutionsBuild trusted advisor relationships that result in long-term client retention and expanded partnershipsMonitor client health and satisfaction metrics, implementing strategic interventions to ensure client success and retentionRevenue Growth and Business DevelopmentDrive revenue expansion through systematic identification and presentation of upselling and cross-selling opportunitiesAnalyze client performance data and business metrics to identify strategic opportunities for service expansionDevelop and present strategic recommendations to clients, showcasing how additional services will drive measurable business growthCreate compelling business cases for budget increases and service expansions, backed by data and ROI projectionsLead client presentations and strategy sessions, communicating complex digital marketing strategies in clear, business-focused languageNegotiate contract renewals and expansions, working closely with sales leadership to maximize client lifetime valueTrack and report on revenue growth metrics including upsell success rates, client expansion revenue, and retention ratesStrategic Campaign LeadershipOwn the strategic direction of SEO and PPC campaigns across your client portfolioDevelop comprehensive digital marketing strategies that integrate SEO, Google Ads, Meta Ads, and other channels for maximum impactLead campaign optimization initiatives, using data analysis to identify performance improvements and growth opportunitiesCoordinate cross-functional teams to execute strategic initiatives and ensure alignment with client objectivesManage campaign budgets strategically, optimizing allocation to maximize ROI and identify opportunities for budget expansionPerformance Analysis and Strategic InsightsConduct deep-dive analysis of campaign performance across SEO, Google Ads, and Meta Ads to identify trends, opportunities, and strategic recommendationsLead root cause analysis of performance issues and develop comprehensive improvement strategiesCreate executive-level reports and presentations that translate marketing metrics into business impact and strategic recommendationsPresent quarterly business reviews to clients, highlighting successes, identifying opportunities, and proposing strategic initiativesDevelop predictive insights and forecasting to help clients plan for growth and budget allocationClient Strategy and ConsultationServe as strategic consultant on digital marketing initiatives, providing expert guidance on SEO, PPC, and integrated campaign strategiesLead strategic planning sessions with clients to develop comprehensive marketing roadmaps aligned with business objectivesAdvise on marketing technology stack and integration opportunities to improve campaign performance and measurementProvide competitive analysis and market insights to inform client strategy and positioningGuide clients through digital transformation initiatives that expand our service relationshipTeam Leadership and CollaborationLead project teams in executing strategic initiatives and campaigns for your client portfolioMentor junior team members and coordinate specialist resources to deliver exceptional client resultsCollaborate with leadership on agency strategy, service development, and growth initiativesChampion process improvements that enhance client experience and operational efficiencyVendor and Partner StrategyManage strategic vendor relationships that enhance client service delivery and campaign performanceEvaluate and recommend new tools and technologies that improve client results and service capabilitiesNegotiate vendor contracts and partnerships to optimize cost-effectiveness and service qualityQualificationsThe ideal candidate is detail-oriented and thrives in a fast-paced environment, works well in team-driven settings, and is highly motivated. Additionally, you must meet the following qualifications:Required QualificationsNative or near-native English proficiency with exceptional presentation and communication skills for C-level and executive stakeholder engagementMinimum 3+ years of strategic client management experience at digital marketing agencies with proven track record of revenue growth and client retentionDemonstrated expertise in developing and presenting strategic marketing recommendations to senior business stakeholdersProven success in upselling and cross-selling digital marketing services with measurable revenue impactStrong strategic knowledge of digital advertising, SEO, and integrated campaign strategy, including advanced familiarity with Google Ads, Facebook Ads, Google Analytics, and SEO optimizationExperience leading client presentations and business reviews, with confidence presenting to executives and decision-makersAnalytical mindset with ability to translate complex marketing data into clear business insights and strategic recommendationsClient relationship ownership experience including account strategy development, retention management, and expansion planningProject leadership experience managing cross-functional teams and complex campaign initiativesPreferred QualificationsBachelor's degree in Marketing, Business Administration, Communications, or related fieldAdvanced analytics experience with tools such as Google Analytics 4, Google Tag Manager, SEMrush, Ahrefs, and marketing automation platformsBusiness development or sales experience within digital marketing agencies or consulting environmentsExperience with budget management and P&L responsibility for client accountsCertification in Google Ads, Facebook Blueprint, Google Analytics, or other relevant platformsPublic speaking or presentation training with experience presenting to large groups or at industry eventsExperience in strategic consulting or account management roles with measurable revenue impactIf this opportunity sounds good to you, send us your resume!