PT Astra Digital Arta (AstraPay)

Marketing Support Staff

Posted: 18 hours ago

Job Description

Collect, analyze, and interpret data from various sources to identify trends, patterns, and provide actionable insightsConduct in-depth analysis of market segmentation, marketing campaigns, and channels to provide strategic recommendationsMonitor industry trends, competitor analysis, and social media/technology developments, with a focus on digital marketing trendsIdentify opportunities for improvement by evaluating current marketing strategiesConsolidate marketing department reports and assist in planning, monitoring, and evaluating target achievement and performanceExplore and propose plans for large and small-scale exhibition activities aligned with company strategyExecute and evaluate approved exhibition activities, coordinating with relevant functions and partnersDesign and evaluate sales force competenciesOversee marketing intelligence and manage the marketing budgetMinimum QualificationsBachelor’s degree in Marketing, Business, or related fieldProven experience in data analysis, marketing analytics, or a related roleExperience in conducting market and competitor analysisFamiliarity with organizing and evaluating marketing campaigns, exhibitions, and promotional activitiesStrong analytical skills with the ability to interpret complex data and translate it into actionable insightsProficient in data analysis tools and software (e.g., Excel, Google Analytics, or similar)Ability to manage and consolidate marketing reports effectivelyExcellent understanding of digital marketing trends, social media platforms, and technologiesExperience with planning, executing, and evaluating marketing campaigns or exhibitionsStrong project management and organizational skills

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