MarTech and Digital Marketing Manager

Location: Richmond, BCJob Type: Full-TimeStart Date: November 2025Reports To: Assistant General Manager, MarketingAbout UsAt London Drugs, we thrive on finding new ways to take care of people, every day. We go above and beyond the expected to make lives less complicated.We’re looking for a MarTech and Digital Marketing Manager to lead our digital team and shape the future of our owned digital channels, including email, website, app, SMS, digital signage, and emerging platforms. This role is ideal for a strategic and collaborative leader with strong experience in digital marketing and marketing technology (MarTech), a passion for innovation, and the ability to guide the team through growth and change.Why Join Us?Lead a high-impact digital team in a purpose-driven organizationInfluence strategy across multiple digital platformsEnjoy a collaborative, innovative cultureCompetitive salary and benefitsOpportunities for professional development and growthWhat You’ll DoDevelop and lead digital marketing strategies across owned channels Coach and support a team of digital marketing professionalsDrive adoption of Microsoft D365 Marketing for segmentation and personalizationOversee the marketing technology stack to support business goalsPlan and deliver innovative campaigns and cross-channel initiativesProvide strategic leadership and hands-on technical guidanceMonitor performance metrics and report on KPIs and identify opportunities for optimization Manage digital marketing budget and ensure measurable ROIStay current with digital trends and share insights internallyBuild strong cross-functional relationships to ensure alignment and collaborationPresent strategic recommendations and performance insights to marketing leadershipWhat You BringProven leadership and team development experienceStrong communication and collaboration skillsAbility to manage multiple priorities in a fast-paced environmentTechnical proficiency with digital platforms and toolsStrategic mindset with a focus on executionExperience supporting adoption of new technologiesSound judgment and stakeholder engagement skillsExperience in contract negotiationsAdaptability and a proactive approach to learningEducation & Experience:University or College degree in Digital Marketing or equivalent experience5+ years in digital marketing with a focus on owned channels and campaign execution, ideally in a retail or consumer-focused environment.Experience creating emails, templates, and journeysStrong knowledge of CRM platforms (Microsoft D365 preferred)Experience with Builder.io or other CMS platformsUnderstanding of MarTech ecosystems and analytics tools including campaign automation, analytics, and data platforms Applied knowledge of SEO/SEM methodologiesAwareness of digital media buying and implementationExposure to web technologies and digital productionFamiliarity with performance measurement tools and A/B testingExperience with third-party business listingsAt London Drugs, we’re committed to your growth and well-being. We offer: Career Advancement – We promote from within, giving you real opportunities to grow Competitive Compensation – Salaries aligned with your experience and contributions Comprehensive Benefits – Medical, dental, vision, and prescription coverage for you and your family Employee Discounts – Sharing our success Recognition Programs – Tangible rewards for great work! Company-matched RRSPs - to help secure your future Continuous Learning – Access to in-house training and education programs Supportive Resources – Free, confidential counseling through our Employee Family Assistance Program Community Involvement – Be part of initiatives that give back to the communities we serveThis position is primarily office-based, with the potential to work remotely for 2 out of every 10 working days.Apply TodayBe part of a team that’s redefining digital retail. Apply now and help us lead the way in marketing innovation.London Drugs is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We are committed to building a company that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.We will provide accommodations during the recruitment process upon request.The above statements are intended to describe the general nature and level of work applicable to this position and are not intended to be an exhaustive list of all responsibilities, duties and skills required. Be advised, London Drugs DOES NOT use third party recruitment services.London Drugs may collect, use, and/or disclose your personal information (including the information in this application) where it is reasonable for establishing, managing or terminating an employment relationship. This includes the use or disclosure of your personal information to persons inside or external to our organization, for the purpose of checking references or gathering other information to support an assessment of your candidacy.To protect yourself, do not respond to unsolicited job offers from individuals or e-mail addresses, and never disclose any sensitive details about your identity (including personal or financial) to anyone you do not know or trust or on any unverified website, or website you do not trust.