Mid-weight Graphic Designer - Ad Media

About LystLyst is a global fashion shopping platform founded in London in 2010 and catering to over 160M shoppers per year. We offer our customers the largest assortment of premium & luxury fashion products in one place, curating pieces from 27,000 of the world's leading brands and stores. In 2025, Lyst joined Zozo, operators of Zozotown, the leading fashion e-commerce platform in Japan. This partnership marks a bold new era for Lyst, as we accelerate our vision and work together to transform the future of fashion shopping through AI and technology. At Lyst, we obsess over the customer, providing a search & discovery experience which offers inspiration, fulfilment, and personalisation. We believe that fashion is amazing but shopping for fashion often isn't, and use our technology, data and creativity to bring more joy, greater choice and fewer fails. Our mission is to help fashion shoppers make better choices and help fashion partners find better audiences as the category-leading destination for every fashion shopper.About the RoleWe are seeking a Mid-weight Graphic Designer specialising in Ad Media to join our growing creative performance marketing team. You will work closely with our senior team members to create high-converting advertising assets while learning to contribute to strategic creative initiatives that drive customer acquisition and revenue growth.Key ResponsibilitiesCreative Execution & ProductionDesign and produce high-converting advertising assets across Facebook, Instagram, Google Ads, TikTok, and other priority platformsCreate dynamic product ads, video creatives, carousel ads, and display advertisements under guidanceExecute A/B testing programs and optimise creatives based on performance data and senior directionProduce seasonal campaign assets and promotional advertising materials following established creative strategiesAdapt and maintain brand guidelines for performance marketing applicationsWork collaboratively with copywriters to integrate compelling messaging with visual designSupport creative production timelines across multiple campaignsLearning & DevelopmentLearn and apply creative testing frameworks and optimization methodologiesContribute to the development of scalable creative processes with senior team guidanceStay current with platform changes, new ad formats, and industry best practicesParticipate in creative performance analysis and contribute insights for optimisationSupport the establishment of creative best practices for the organisationCollaboration & SupportWork closely with Performance Marketing team to understand campaign objectives and execute creative briefsCollaborate with senior designers on creative strategy and concept developmentPresent creative work and incorporate feedback from stakeholders with support from senior teamAssist with creative performance reporting and optimization recommendationsTechnical SkillsProficient in Adobe Creative Suite (Photoshop, Illustrator, After Effects)Growing experience with motion graphics and video editing for social media adsUnderstanding of digital advertising formats and platform specificationsBasic knowledge of HTML5 banner creation and display advertisingFamiliarity with design tools like Figma or SketchInterest in learning creative automation and dynamic creative optimizationUnderstanding of performance marketing principles and metricsPlatform ExperienceExperience with Facebook Ads Manager and Instagram advertising formatsKnowledge of Google Ads (Display, Shopping, YouTube) creative requirementsFamiliarity with TikTok for Business and emerging social platformsUnderstanding of Pinterest Business and shopping adsWillingness to learn new platforms and ad formats as they emergeAbout YouPerformance-focused mindset with growing understanding of ROI and conversion optimizationDeveloping data-driven approach to creative decision makingStrong organizational skills with ability to manage multiple projects with guidanceCollaborative work style with enthusiasm for learning from senior team membersGrowing understanding of consumer psychology and purchase behaviorAdaptable to changing platform requirements and feedbackDetail-oriented with strong quality control processesCreative problem-solver who can work within performance marketing constraintsEager to develop expertise in performance marketing creativeRequirementsBachelor's degree in Graphic Design, Digital Marketing, or related field (preferred)2-4 years of experience in digital advertising design or performance marketingStrong portfolio demonstrating creative skills and some performance marketing experienceExperience supporting e-commerce advertising and product-focused creativeUnderstanding of fashion and luxury brand aestheticsKnowledge of basic advertising regulations and platform policiesInterest in creative testing methodologies and performance analysisAbility to work in fast-paced, metrics-driven environment with support from senior teamBenefitsOur Ways of Working: We all come into the office on Tuesdays and Thursdays, with the option to work remotely or come into the office on the other days. We believe that in person collaboration and community spirit is important, which is why we spend some of our time in the office and some of our time at homeTime Off: In addition to the 8 statutory bank holidays, you will receive 29 holidays per year. Lyst's holiday year runs from 1 April to 31 MarchCompetitive Family Leave Package: This includes Enhanced Family Leave for those eligible, paid Time off for Dependents and Support for Fertility Treatment & LossClothing Benefit: We want you to enjoy using the Lyst app and site as much as our customers, so we provide you with a clothing allowance to use on Lyst every year. This starts at £250 when you join and increases up to £1,000 with your length of servicePrivate Healthcare: Our healthcare provider is Vitality. Your health is important to us which is why we offer all employees a comprehensive healthcare scheme from the day you startTraining Allowance: We're big on continuous learning and growth, so all employees are currently entitled to an annual training allowance of £1,000. This can be used to attend conferences, industry events, training courses and to purchase resourcesPension Scheme: Our pension provider is The People's Pension. We offer a minimum employee contribution of 5% and 3% employer contributionEye Tests and Vouchers: Employees can make a saving on their eye test and glasses through our chosen provider. You'll receive a free eye test every year and a discount towards glassesCycle-to-Work Scheme: Lyst will purchase a bicycle from your chosen retailer, you will then receive a voucher to pick up your bicycle from themTransport Season Ticket Loan: Employees can apply for an interest free season ticket loan to support your travel to workSocial Events: Frequent company wide social events including Christmas & summer parties, themed events, as well as smaller team socials. We also have plenty of interest based groups such as football, running club, book club, culinary and more