Paid Search Specialist

Paid Search SpecialistRole outline and expectationsAs our Paid Search Specialist you will be in charge of the entire PPC strategy by developing multi-channel paid search campaigns for a range of clients. This is a hands-on role where you’ll shape strategy, guide clients on smarter ad spend, and run campaigns end to end. Analytically-minded, commercially-focused and motivated by success, this is a great opportunity for someone looking to deliver engaging, high-performing campaigns for a range of global brands.Responsibilities:● Manage large scale, complex paid media campaigns across Paid Search: ensure pacing according to defined budget, implement, forecast, compile, optimise and report on ongoing paid campaigns across SEM platforms such as Google Ads and Bing Ads.● Contribute to and execute strategies for keyword opportunities, ad copy development, campaign structuring, display network and other areas of paid search to meet client goals.● Aid in the development of cross-channel media strategy/media plans and all SEM biddable platforms.● Keep ahead of SEM trends and turn them into smarter strategies that boost performance.● Work with the wider team to develop media strategies, support measurement planning, conduct campaign analysis, and create client presentations and reports.● Manage multiple projects with strong organisational and project management skills, ensuring timely and successful completion.Required skills & experience● Professional-level English; written and spoken● 3+ years of related experience in a digital environment● Hands-on technical expertise with SEM platforms and a genuine interest/curiosity in media & technology● Experience with Direct Response campaigns, knowing how to connect business goals with strategies that convert.● Experience in optimisation techniques and bid management skills in Search, Demand Gen, Shopping, Pmax, YouTube and Display.● Confident in leading client conversations around PPC strategy and making data-based recommendations● Strong data analysis abilities (Excel, Google Sheets, Looker, Supermetrics, etc).● Strong written communication and copywriting skills, with a proven ability to apply best practices that drive conversions.● User-centric strategic thinker with the ability to balance the big picture with the detail.● Motivated by a sense of personal accountability and commitment to delivering exceptional results.Our Interview Process1. First Interview – Values & CultureA relaxed, informal chat to get to know each other, see if our values align, and get a sense of whether we’d enjoy working together.2. Second Interview – Skills & ExperienceA more structured conversation about your skills, past experience, and how you approach problems, to understand if your expertise is a good match for the role.3. Third Interview – Task & CollaborationWe’ll give you a small, role-relevant task to work on in your own time (it shouldn’t take more than about an hour). In the third interview, we’ll go through it together — the focus here is on how you think, communicate, and approach challenges.Life at Studio 34We’re a performance marketing agency based in Tring, working with brands across industries and markets. With a hybrid remote model, it is a diverse workplace where autonomy is encouraged and excellence rewarded. At Studio 34, you’re more than a number. You’ll get real ownership, space to grow, and recognition when you deliver.You can step up to work and opportunities that excite you, and be recognised for it. Our environment is one of collaboration and problem-solving – be prepared to challenge and be challenged, learn and lead, and roll up your sleeves. Our vision of making ideas perform is centered around four core values which are key for the work we deliver, but are also personal values we seek in all team members:Be curiousWe believe curiosity should be embodied in every form, whether that’s challenging the way we look at things orhaving the courage to try new things. Our creativity enables us to look at problems differently and solve them inways others hadn’t considered, always achieving with imagination.Own itWe take responsibility for our performance by leading with good intent, and providing and receiving honest feedback. We focus on our contributions, but also think about how they fit with the bigger picture, looking for ways to drive work forward even when our part is ‘done’.Be the solutionWe continuously improve our clients’ performance, ourselves and each other. We break the barriers of our comfort zone and don’t shy from difficult conversations to propose better ideas. We learn and improve by getting to the deepest why of everything that we do, taking the initiative to find solutions for a better future.Think bigStudio 34 is made up of amazing people, but it’s only through adding value that we achieve greatness. We are hungry for the best long-term outcome, pushing ourselves to be our best, focusing on solutions and arriving every day inspired to make an impact through our talents, passion and hard work.