LemFi

Performance Marketing Designer

Posted: 9 hours ago

Job Description

LemFi (Series B) is building the go-to financial app for the Global South.Moving to a new country shouldn’t mean starting from zero. That's why our team of 400+ spanning 20+ countries is building a financial ecosystem that helps immigrants stay connected to home, build stability, and create wealth regardless of where they are from or where they live.What began as fast, affordable remittances is now evolving into a complete platform for multi-currency accounts, payments, credit, and long-term financial growth.With over 2 million users across the globe, we process over $1.5B in monthly transactions to 30+ countries, proving that borders shouldn't limit financial opportunity.The RoleWe’re looking for a creative performance marketing designer on our marketing team who can design and strategise. You’ll own paid ad creative across static and video formats, shaping ideas from research through to execution. This isn’t just an asset-production role — you’ll help us develop creative strategies that drive performance.What You'll DoDesign and produce static and motion/video ads across Meta, TikTok, Google, and Display.Translate campaign data and audience insights into creative ideas.Research competitor trends and emerging formats.Build, test, and iterate ad concepts to improve CTR, engagement, and conversion.Collaborate with performance marketing, copy, and brand teams to align messaging and visuals.Maintain a scalable asset library and ensure brand consistency.What You'll BringProven experience designing for paid media (portfolio required).Skills across graphic + motion design (Adobe Creative Suite, Figma, After Effects, etc.).Strong understanding of digital advertising and performance metrics.Ability to ideate strategically, not just execute briefs.Comfortable balancing speed, quality, and experimentation.Nice To HaveExperience with dynamic creative optimisation and/or A/B testing.Familiarity with interactive or emerging ad formats.Background in performance-led businesses (e-commerce, fintech, apps, etc.)Interview ProcessInitial Chat with Talent Partner – (30 mins)Technical Interview with Hiring Manager – (45 mins)Creative test / task (e.g. ideate 2–3 ad concepts + mockups)Final Interview – (45 mins)Interview with Hiring team and Task Review Session – (60 mins)Why Join LemFi?Love shouldn’t be expensive, yet those working hardest for their families often face predatory fees and banking exclusion. We're changing this.At LemFi, you won’t be just a cog in a machine. Whether designing products, scaling operations, or telling our story, you’ll tackle complex challenges with real, immediate impact. Your work goes beyond metrics - it puts money back in families’ pockets and offers access to the previously excluded. Join us to make a meaningful difference, where high performance is a lifeline for millions.Our Values: How We WinSharp Customer Focus 🎯 We cut through the noise and prioritize ruthlessly based on what drives real value.Lead with Data 📊 We trade instinct for insight. We test, analyze, and own the outcomes.Ownership 🤝 We take responsibility for global outcomes, not just local wins.Grit 💪 We navigate ambiguity with resilience and keep pushing until the customer feels the impact.You can connect with us on LinkedIn and Instagram and if you haven't already, download the app on the App Store or Google Play.Diversity & Inclusion at LemFiTo build the best financial tools for the global diaspora, we need a team that reflects the world we serve. We welcome builders from all walks of life who embody our values over a perfect resume.Don’t meet every single requirement in the job ad? Research shows that candidates from underrepresented backgrounds often hesitate to apply if they don't check every box. If you are excited about this role and our mission, we encourage you to apply anyway. You might be just the right person for this, or other roles.

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