Responsibilities: • Develop and implement strategic marketing plans to achieve company objectives. • Conduct market research to identify trends, opportunities, and competitors in thefinance software industry. • Lead digital marketing campaigns across various channels, including social media,email, and online advertising. • Collaborate with product development team to ensure marketing strategies align withproduct features and updates. • Analyse marketing data and metrics to track campaign performance and optimizefuture strategies. Qualifications: • Bachelor’s degree in marketing, Business, or related field; MBA preferred. • 3 to 5 years of experience in marketing. • Proven track record of successfully launching and managing marketing campaigns forsoftware products.
• Strong analytical skills and ability to interpret marketing data to make strategicdecisions. • Excellent communication. • Knowledge of accounting and finance industry trends and regulations is a plus.
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