Promethean

Product Marketing, Program Manager

Posted: 1 hours ago

Job Description

At Promethean...We're on a mission to transform the way people learn and collaborate around the world. For over 25 years, we've been empowering educators, innovators, and business leaders with our award-winning interactive displays and software solutions that transform learning and workspaces into connected, creative environments.Our company is rooted in our values , igniting a culture that fosters collaboration and innovation, as well as promoting an inclusive environment. As a global leader in edtech, we are also passionate about four key areas where we can make a difference: growing access to technology for underserved communities, encouraging our employees to take an active role in improving our world, promoting diversity and inclusion, and reducing our carbon footprint. Discover more about our corporate social responsibility initiatives.As a member of #TeamPromethean, you'll have the opportunity to change lives with technology and directly impact education and the workplace for countless people every day. If you're passionate about education, collaboration, and making a positive global impact, we want to hear from you. Join us on our mission to transform the world, one student, one teacher, and one community at a time.The Product Marketing, Program Manager leads the strategic global go-to-market efforts for Promethean’s diverse portfolio of hardware and software solutions across the Education, Higher Education (HED), and Workplace sectors and Public Sector markets, including federal, state, and local government. This Sr. Product Marketer draws on market and user research to craft differentiated messaging that clearly articulate the value of Promethean solutions for the customer and evangelizes those stories to relevant internal and external audiences, including sales, marketing, channel, and buyers across multiple product categories and geographies. The Sr. Product Marketing Manager partners with Product Management to develop the GTM strategy and supporting initiatives for products across the portfolio, Marketing to execute on initiatives that support the strategy, and Sales Enablement to ready the field. The ideal candidate will bring deep experience in B2B technology marketing, strong storytelling and positioning skills, and a proven ability to manage complex product portfolios in a matrixed, global organization.Job Duties And ResponsibilitiesDevelop a deep understanding of Promethean solutions as well as targeted buying and user personas, market dynamicsLead product launches and lifecycle marketing across global markets, coordinating with product management, sales, and regional marketing teamsCraft differentiated positioning, messaging, and product narratives that translate the product functionality and benefits into what matters and breaks through target audience ecosystemBuild compelling and impactful customer-ready content, collateral, and sales tools as part of an evergreen core content BOMWork cross-functionally to create compelling and engaging storytelling product demos, videos, webinars, and other interactive digital content that articulate the value and capabilities of Promethean’s solutionsWork cross-functionally with sales, marketing, channel partners, and other GTM teams to drive innovative awareness and demand campaignsCollaborate with regional teams to develop tailored strategies that resonate with local audiences while adhering to a cohesive global visionManage assigned products throughout their complete life cycle, from launch to maturity and end-of-life transitionsPartner closely with product management and sales to developed differentiated value props, pricing, and packagingIdentify, prioritize, and conduct competitive and market research using qualitative, quantitative, and voice-of-customer to impact product and GTM strategyAbility to use performance metrics, customer feedback, and market data to optimize messaging and enablementSkilled in translating technical features into compelling customer and partner narrativesInitiate internal readiness so that internal stakeholders can support Promethean’s global sales and partner channel through enablement that builds confidence and competencyPerform other duties as assigned or opportunity arisesJob Skills And Qualifications5-7+ years of experience in product marketing, marketing communications, and sales and partner enablementBachelor’s degree Experience with Hardware / Software Proven track record of strong cross-organizational collaboration and partnershipProven success managing global product portfolios across hardware and software in K-12, HED and workplace sectorsExperience managing technology partner programs or business development Demonstrated messaging, positioning, and storytelling chops, with experience crafting compelling marketing content and launching/growing innovative products and servicesStrong problem-solving skills with analytical orientation, critical thinking, and data-driven decision makingExperience in product lifecycle managementCompetitive analysis & positioningExcellent written communication and presentation skillsMotivated, driven and self-starting attitudeAbility to work in a fast-paced, global and collaborative setting that requires you to take initiative, manage time effectively, persuasive others to get buy-in from other teamsRequires some domestic and international travel, up to 10-20% of the timeBase Range: PLN 159,500 - PLN 219,300 + Bonus EligiblePromethean provides a comprehensive and competitive benefits package that offers the flexibility and security to thrive both inside and outside of work.Promethean is honored to be an equal opportunity workplace. We realize that by creating teams rich in diverse thoughts and experiences, our people, company and customers are free to thrive. We are committed to providing equal employment opportunities regardless of race, color, national origin, religion, creed, genetic information, sex (including pregnancy, sexual orientation or gender identity), age, marital status, disability, military or veteran status; or any other protected classifications or characteristics under applicable local laws.In addition, Promethean values privacy and the protection of personal information. For information regarding personal information we collect and our use of such data please see our privacy policy: https://bit.ly/2I83hwPPlease contact [email protected] if you have an accessibility request at any point during the hiring process.#Promethean #EdTechJobs

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