Job Description

We are looking for a Product MarTech Workstream Lead to support a large-scale omnichannel marketing transformation within the retail industry. The role focuses on coordinating MarTech delivery across multiple product and engineering teams - ensuring technology, data, and marketing operations are fully aligned with business objectives.The ideal candidate has 4–7 years of experience within marketing technology (MarTech / AdTech) and a proven ability to orchestrate cross-functional deliveries in complex enterprise environments.Key ResponsibilitiesCoordinate and lead MarTech product deliveries across product, engineering, and data teams within the global marketing technology landscape.Own and maintain the MarTech roadmap and milestone plan, ensuring transparency and alignment with overall program goals.Identify dependencies, manage risks, and ensure timely execution across multiple delivery teams.Represent MarTech in governance and program management forums.Manage and coordinate external platform vendors and implementation partners.Support onboarding, training, and hypercare of new platforms.Align technology rollout with new operating model processes and business transformation.Requirements4–7 years of hands-on experience within MarTech / AdTech programs or enterprise marketing technology implementations.Strong understanding of Customer Data Platforms (CDP), marketing automation, campaign orchestration, and performance analytics tools.Background in program or project management with focus on cross-team coordination and stakeholder alignment.Experience with data integration, governance, consent management, and measurement frameworks.Familiarity with omnichannel marketing concepts and enterprise architecture.Skilled in structured planning, issue/risk management, and dependency tracking.Proven ability to collaborate across marketing, data, and engineering domains.Experience managing external partners and vendors in implementation projects.

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