Student Marketeer - Brand focus

All the responsibilities we'll trust you with: Consumer Insights and Consumption Occasion Based CampaingsSupports the Brand Manager with turning data into compelling insights which are actionable and relevant Helps monitor the younger consumers’ perception about brand and products Assists on sustain or strengthen the brand part of the trial and awareness studyBrand ManagementSupport the Brand Manager in the execution of brand-related projects Leads and contributes the "brand part" of projects of marketing peers as well as on/off premise and trade marketing. Builds new cross-functional tools, such as sales/marketing programs or trade marketing.

Works closely with the Brand Manager and all other country marketing specialists and International HQ specialists to share learnings, best practices, to align plans, share latest updates and insights.

Leading the Occasion related Campaigns from Creative Briefing -to the final execution -and make sure that the project meets with the Project KPIs (with Time, budget, scope matters)Learn how occasion-based campaigns are developed from initial idea to final execution Participate in creative sessions to develop tactics and assess best practice case studies Always has the "consumer" and "brand" eye in every single project and helps ensure we talk to the consumer in the most effective and efficient way with a strong focus on digital and social media, while ensuring that all the communication stays within the brand equityAdvertising and CreativeSupports the Brand Manager in creating branding and through the line communication for specific marketing projects in strong collaboration with the respective marketing functions Assists in developing and implementing the ideal advertising plan Helps to amplify the impact of advertising on own, earned and paid media channels Learn how Red Bull works with creative and media agencies and support the team to deliver world class creative output Supports the Brand Manager with managing the media agency with prudence, to ensure a best possible value-for-money advertising plan and executionProduct and Packaging InnovationSupport the marketing team on solid product launches in collaboration with sales and finance and other relevant departments Understands which packaging solution addresses country specific needs and support the launch proposal Collects all learnings to share locally and with International HQYour areas of knowledge and expertise that matter most for this role:

Completing the final year of BA or MA studies in marketing, business, communications or a related fieldExperience in FMCG marketing is an advantageEager to learn, take initiative and contribute to real projectsWorking proficiency in English (written and spoken)Strong analytical ability and commercial acumen to understand financial statements and market trendsEffective and problem solving interpersonal skillsHave a genuine passion for the brand and commitment to Red Bull valuesAn entrepreneurial ‘can-do’ attitude facilitated by continuous learning and application of appropriate ‘best practices’Ability to focus and follow through on priorities and deliver quality resultsRed Bull Hungaria Kft.

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