Founded in 1960 in the UK, REED has grown continuously and become a leading brand both in the UK and the international arena. Today REED has 350 offices with more than 3. 000 employees and is providing services across 20 specialist sectors. We work closely with experienced and qualified professionals across a wide range of industry sectors, delivering bespoke recruitment solutions on a variety of roles for mid and senior level. As Reed Turkey, we are looking for a “Assistant Brand Manager” with below requirements for our multinational client operating in food sector.
QualificationsBachelor's degree in preferably Business Administration, Economics, Industrial EngineeringMinimum 1-2 years of marketing work experience in FMCG sectorAble to use Nielsen moduleIs a team player; needs to develop good relationships with 3rd parties, agencies and sales teamsNeeds to have good interpersonal & influencing skillsStrong analytical and conceptual skillsThe ambitious position holder should be self-initiative and needs to have passionDynamic Professional with strong communication skillsA visionary marketing professional with a strong and authentic business sense and the real desire to achieve targetsHard-working professional, being able to work under pressure, with high frustration toleranceThe ability to successfully carry out multiple tasks simultaneously is a mustJob DescriptionDevelop actionable strategies based on consumer insights to drive targeted business outcomesEnsure alignment with the brand’s identity and overarching strategic directionManage new product development processes and facilitate coordination among relevant departmentsPlan and execute communication initiatives to strengthen brand equityDesign and implement activities tailored to the target audience, and monitor their effectivenessConduct market analyses to enhance sales and profitability, and take proactive measures accordinglyPlan and carry out promotional and positioning activities to sustain market competitivenessConduct product-related research to identify customer preferences or uncover new consumer needsOversee advertising, digital marketing, media relations, website, e-commerce, and design processes in collaboration with external agencies, ensuring effective executionManage legal aspects related to the brand, including patents, trademarks, and regulatory compliancePrepare detailed reports and presentations to support strategic decision-making
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