CRM Lead

Company DescriptionRISK inc: An International iGaming Company Pushing the Boundaries of EntertainmentWho We Are: An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 500+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers. Always Pushing the Boundaries? You Already Belong at RISK!Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

Job DescriptionBuilding a CRM strategy and managing a CRM plan for each geoPlanning segmentation and CRM activitiesRunning A/B tests and analyzing results to increase player activity and retentionAdministering, initiating, and conducting meetings with the RISK CRM teamDeveloping bonus mechanics and campaigns, analyzing their effectivenessControlling and working with key metrics:

ATPU, RR, BR, DAU/MAU, conversion by communication typesPresenting CRM activity progress, experiment results, and their impact on product performance to stakeholdersCompiling and maintaining reports with CRM activity outcomesBuilding a CRM team, setting up internal processes, overseeing team performance and budgetQualifications1-2+ years in CRM management within the iGaming industry, with a focus on building long-term customer relationshipsExperience in building communication flows using various communication channels. Proactive & Initiative: You take charge and are ready to lead projects to successful completionData-Driven: You make decisions based on metrics and KPIs, leveraging data for insights CommunicationSkills:

You can effectively communicate with various teams and clients, crafting clear and compelling messagesCustomer Understanding: You deeply analyze customer needs and behavior to develop personalized offeringsCreative Problem Solver: You find innovative solutions to enhance customer engagement and retentionAdaptable: You quickly respond to market changes and are ready for new challengesMarket Analyst: You research trends and competitors to refine CRM strategies and productsEnglish: B2+Ukrainian: would be a plusNice to have: Experience in the Asia region, Customer Development (CustDev). Additional InformationGlobal Flexibility:

Embrace the freedom to work from anywhere in the world, with remote work options that let you craft the perfect work-life balance. Vacation: 20 working days. Paid sick leaveLearning Coverage Team Building programsMental Health ProgramsSport coverageMedical insurance, dental coverage