Social Media Content Creator

Social Media Content Creator – Digital Marketing TeamWe are seeking a highly creative, motivated, and enthusiastic Social Media Content Creator to join our dynamic Digital Marketing team within the Marketing and Communications Department. This is an exciting opportunity for a content-savvy professional to shape and deliver engaging digital experiences across a range of social platforms. The department is structured into three core teams: Marketing Communications, Digital Marketing, and Marketing Campaigns. The Digital Marketing team is responsible for delivering responsive, innovative, and effective communications across all online channels to support the organisation’s strategic goals.

Reporting to the Digital Marketing and Social Media Executive, the successful candidate will play a key role in developing and publishing content across social media platforms. This role involves regular travel across Ireland to attend events and capture content on location.

Key ResponsibilitiesCreate and publish engaging content across platforms such as Meta, TikTok, LinkedIn, BlueSky, YouTube, and others—including Reels, Stories, Posts, and ad creativesProduce and edit high-quality video content tailored for each platform, identifying opportunities to film and capture compelling storiesMaintain a proactive content calendar with daily and weekly planning to ensure consistency and creativityMonitor trends and platform updates, identifying opportunities to innovate and elevate content qualityUse tools like Canva, CapCut, and Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, InDesign) to create and edit contentAdapt and repurpose content to suit platform-specific formats and audiencesDevelop creative assets for paid ad campaigns across Meta, TikTok, and other platformsManage social media communities, respond to comments, and identify relevant engagement opportunitiesCollaborate with internal teams and external stakeholders to ensure content aligns with brand and campaign objectivesParticipate in live events on TikTok and Instagram to boost engagement and visibilitySupport the wider communications team with additional content and campaign needs as requiredFlexibility in working hours may be required during peak activity periods to support campaign delivery and event coverage.

Skills & ExperienceEssential Requirements:

A third-level qualification (minimum NFQ Level 6) in Digital Media, Graphic Design, Multimedia, Film, or MarketingAt least two years’ experience creating content for social media platforms such as TikTok, Meta, and LinkedInStrong video and content editing skills using Canva, CapCut, and Adobe Creative SuiteConfident both in front of and behind the camera, with the ability to direct and present authentic, brand-aligned contentWillingness to travel nationwide for events and filmingExcellent communication and collaboration skillsAbility to manage multiple projects simultaneouslyHigh level of computer literacy and familiarity with social media KPIs and metricsStrong writing and editing skills with a focus on accuracy and toneDesirable Requirements:

Experience using social media scheduling tools (e. g. SproutSocial)Familiarity with email marketing platforms (e. g. Mailchimp)Full driving licenceExperience or understanding of delivering positive customer experiences