Atomic

Senior Brand + Product Marketer

Posted: 5 days ago

Job Description

Position Objective The Senior Brand + Product Marketer shapes how ATOMIC’s products and brand show up in the world – connecting creative vision with business strategy across global markets. This role bridges storytelling, strategy, and execution, owning product marketing and certified partner campaigns from concept through completion. Working closely with marketing, sales, product development, and regional teams, this position transforms insights into ideas and ideas into impact, driving awareness, adoption, and loyalty across ATOMIC’s modular systems and scenic product portfolio. It’s a role for a creative strategist who loves translating big ideas into measurable results – and who thrives at the intersection of design, data, and story.                                               Core Responsibilities1.    Culture / One ATOMIC – Every employee plays a role in shaping and sustaining our culture. How we show up and engage matters. Inputs include:Work at “mastering” our skills while “modelling” ATOMIC values of respect, curiosity, collaboration, resourcefulness, flexibility, and caring candor.Contribute to the development of a safety culture. “Other duties as assigned” is part of our team culture. While we have individual roles and responsibilities, one constant is help and support for each other.The dynamic nature of the live events industry requires flexibility to work overtime, including early mornings, evenings and weekends, as dictated by project schedules and client needs.2.    Own product marketing across all of ATOMIC’s profit centers – from positioning and messaging through launch execution.3.    Develop and lead lifecycle + go-to-market campaigns that combine storytelling, creative direction, and market insight to communicate product value and drive adoption.4.    Champion ATOMIC’s Certified Partner Program, building campaigns and enablement tools that strengthen relationships, empower partners, and amplify our global presence.5.    Collaborate across regions with distributors, resellers, and internal teams to develop localized campaigns that build brand relevance across global markets.6.    Create and maintain sales enablement tools including overview sheets, launch decks, social content and case studies that align storytelling with selling.7.    Translate strategic brand direction into integrated, omni-channel campaigns that inspire audiences and deliver on ATOMIC’s business goals.8.    Develop creative briefs and lead internal and external partners through concepting, creative execution, and alignment across brand, product, and regional campaigns.9.    Define, track, and optimize campaign KPIs, using insights to refine creative strategy and decision-making.10. Manage timelines, deliverables, and cross-functional collaboration to make sure campaign launches are on time, on brand, and on strategy.11. Conduct market and audience research that uncovers trends, behaviors, and opportunities, translating insights into creative and campaign recommendations.12. Implement and protect ATOMIC’s brand voice and visual identity across all storytelling – adapting for cultural, aesthetic, and regional relevance in every execution.13. Build trust and alignment across teams by partnering with leaders across the organization to connect creative storytelling with business outcomes.14. Present to and guide leadership through strategic and creative recommendations, serving as a thought partner in shaping ATOMIC’s global brand + product narrative.Organizational RelationshipsThe Sr. Brand + Product Marketer reports to the Marketing Manager.Desired Knowledge, Skills, and AbilitiesProficiency in Microsoft Office suite.Exceptional communication (written, verbal, active listening) and storytelling skills with the ability to translate technical product details into engaging narratives.Proven ability to lead integrated go-to-market campaigns from strategy through execution, delivering measurable growth outcomes.Experience working with distributors, resellers, or subsidiary teams across global markets to expand product reach and strengthen adoption.Strong understanding of sales enablement, channel marketing, and partner communications.Fluency in interpreting market research and performance data to guide decision-making.Proficiency with HubSpot, WordPress, Salesforce, Canva, Wrike, and similar marketing tools.Comfortable leading cross-functional teams through influence and collaborating across time zones and cultures.A proactive, strategic thinker with a mix of creativity, analytical rigor, and commercial focus. Credentials and ExperienceBachelor’s Degree in Marketing, Communications, or related field (or equivalent experience)8–10 years of progressive experience in brand, product, or integrated marketing, ideally in B2B, design, or creative industries.Maintain current passport and if applicable current driver’s license / clean driving record. Physical RequirementsAbility to perform typical office tasks using a computer and phone in a typical office environment.This role occasionally requires physical activity during photo or video shoots, including building or moving modular scenic components, working in production environments, and positioning lighting or camera equipment.     Work EnvironmentTypical office environment for the majority of the time.Some travel, including international, with work at times outdoors or in event venues (conference centers, theatres, hotels, corporate offices).

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