Senior Manager - Performance Marketing

Application accepted only if the form is filled - https://forms.gle/eELC8uX5ybrUVFTM8Senior Manager, Performance Marketing - KSA📍 In-Office | Riyadh / BangaloreWe're looking for a highly analytical, results-oriented, and strategic Senior Manager, Performance Marketing to lead our digital marketing efforts in the Kingdom of Saudi Arabia. This is a high-impact, in-office role based in Riyadh / Bangalore, ideal for someone who thrives in a fast-paced startup environment and brings a founder’s mindset to the table.You’ll be at the forefront of driving customer acquisition, engagement, and retention through innovative, data-driven marketing strategies. You’ll oversee all paid digital marketing channels, lead a team of specialists, and be responsible for optimizing performance across KPIs to maximize ROI.We’re looking for someone who not only has deep expertise in performance marketing but also an understanding of the KSA market—particularly within or adjacent to the healthcare or wellness space.Key Responsibilities:Strategy & PlanningDevelop and execute a full-funnel performance marketing strategy aligned with business objectives for the KSA market.Own strategy across paid search (SEM), social media, programmatic, display, and affiliate marketing channels.Campaign ManagementLead end-to-end execution of paid digital campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, LinkedIn, and more.Optimize budget allocation, bidding strategies, creatives, and A/B testing to improve performance and efficiency.Analytics & ReportingMonitor, measure, and analyze campaign performance using tools like Google Analytics, GA4, and Google Tag Manager.Track and report on KPIs such as ROI, CPA, ROAS, and conversion rates. Deliver actionable insights to leadership.Team LeadershipManage, mentor, and grow a high-performing performance marketing team.Foster a data-driven culture focused on continuous experimentation and learning.Cross-Functional CollaborationWork closely with creative, content, sales, and product teams to ensure messaging consistency and alignment across all campaigns.Market IntelligenceStay on top of the latest trends, tools, and technologies in digital marketing—especially those relevant to the Saudi market.Leverage local insights to ensure marketing strategies remain competitive and culturally relevant.What We're Looking ForExperience: 5–8 years in digital marketing, with at least 3 years in a senior or leadership role focused on performance. Previous experience in Riyadh or KSA is a strong advantage.Industry Background: Experience in healthcare, wellness, or related sectors is highly preferred.Education: Bachelor’s degree in Marketing, Business, or a related field.Tech & Tools: Expertise in Google Ads, Meta Ads Manager, Google Analytics 4, Google Tag Manager, and related platforms.Analytical Skills: Strong data interpretation and analytical skills to drive performance decisions.Leadership: Proven ability to lead, inspire, and scale a performance marketing team.Communication: Fluent in Arabic and English, with excellent communication and presentation skills.Mindset: Proactive, adaptable, and driven. You thrive in ambiguity and bring a hustler mentality to everything you do.Additional InfoThis is an in-office role based in Riyadh / Bangalore —we’re building something big and believe the best ideas come from close collaboration.We need someone who truly understands the Saudi market, its digital landscape, and user behavior.If you're from a startup background or excited by the idea of building from the ground up, you'll fit right in.Ready to Apply?Fill out to submit your application.If we decide to move forward, you’ll hear from us for an interview call.If you don't hear back within 2 weeks of submitting your application, we won't be moving forward at this time.The budget is up to INR 25 LPA for Bangalore or SAR 20,000 per month for Riyadh. However, the final offer may vary based on your profile.