Senior Marketing Specialist

Job Description – Senior Marketing SpecialistThe Senior Marketing Specialist is responsible for developing and implementing marketing strategies based on data and market insights. The role includes managing marketing communications, preparing publications, and creating targeted content. The specialist will support product awareness and brand visibility through social media and coordinated campaigns. The position requires collaboration with internal teams, tracking performance metrics, and adjusting actions based on results to ensure marketing goals are met.Requirements:3–5 years of experience in marketing.Experience in managing marketing content and publications.Ability to analyze market trends and audience behavior.Strong skills in digital marketing and social media management.Strong written and verbal communication in Arabic and English.Ability to work with teams and manage multiple tasks.Experience using marketing analytics tools.Strong organization and time-management skills.Responsibilities:Develop and implement marketing plans aligned with business goals.Create and manage marketing content and publications.Conduct market research to support decision-making.Manage and monitor digital and social media campaigns.Coordinate with internal teams to ensure consistent branding.Track campaign performance and recommend improvements.Skills:Analytical and strategic mindset.Proficiency in digital marketing tools and analytics platforms.Teamwork and collaboration.Familiarity with content creation and basic graphic design principles.