Senior SEO and Content Manager

Alohi SA brings together a team of highly competent professionals that focus on merging state-of-the-art technologies with compelling user experience in order to simplify and enhance life for companies and people around the world. The company provides Sign.Plus (a legally binding electronic signature), Fax.Plus (online faxing), and Scan.Plus (AI-powered mobile scanner) services to over 4,000,000 customers worldwide.We are currently seeking an experienced Senior SEO and Content Manager to join our dynamic team in Geneva. In this role, you will lead and scale Alohi's organic growth initiatives with a strong focus on SEO, GEO, ASO, and Webflow-powered website management, while also driving social media growth, creative asset ownership, and global brand visibility. You will play a key role in shaping our brand presence, driving inbound traffic, and strengthening customer engagement worldwide.ResponsibilitiesAs the Senior SEO and Content Manager at Alohi, your responsibilities will include:SEO, GEO & ASO (Core Focus):Develop and execute advanced SEO and Generative Engine Optimization (GEO) strategies that integrate AI-powered insights to optimize rankings, discoverability, and organic traffic growthLead ASO initiatives to improve visibility and rankings of our mobile apps across app stores (Apple App Store, Google Play Store)Conduct comprehensive keyword research, optimize metadata, app titles, and descriptions, and ensure compelling app store listings with high-quality visuals and messagingRegularly analyze SEO, GEO and ASO performance using Google Analytics, Google Search Console, and app store analytics tools, translating insights into measurable growth strategiesStay on top of AI-driven changes in search algorithms and app store ranking factors, ensuring strategies evolve with the marketWebsite Management:Oversee the day-to-day management of our Webflow-powered website, ensuring continuous optimization for speed, responsiveness, and user experienceCollaborate with design and development teams to implement conversion-focused improvements and maintain a website fully optimized for SEOAddress technical SEO aspects such as site structure, indexing, crawl errors, and enhanced discoverabilityContent, PR & Social Media:Define and maintain Alohi's global narrative and messaging pillars, ensuring consistent storytelling across channelsLead Alohi's PR strategy, including media outreach and press releasesOwn and expand Alohi's organic social media presence across platforms like LinkedIn and YouTubeDesign and execute content strategies that drive engagement, visibility, and brand authorityManage and produce high-quality creative assets (graphics, videos, catalogs) aligned with campaigns and sales initiativesLeverage AI tools to accelerate content production, improve scalability, and test innovative approaches to organic growthAnalytics & Collaboration:Monitor and analyze performance across all organic channels, turning data into actionable insightsCollaborate cross-functionally with product, sales, and customer support to align growth initiatives with business objectivesStay informed on the latest trends in SEO, ASO, Webflow, social media, and AI-driven marketing to maintain a competitive edgeRequirementsBachelor's degree in Marketing, Communications, Business, or a related fieldMinimum of 5 years of experience in SEO (preferably in SaaS or B2B), with a strong track record of scaling organic channels and delivering measurable growthStrong understanding of how AI is transforming SEO and ASO, from search generative experiences to AI-driven keyword strategiesProficiency in Webflow and solid technical understanding of website optimizationDeep understanding of SEO best practices and ASO strategiesSkilled in using tools such as Google Analytics, Google Search Console, and app store analytics platformsExperience developing brand messaging frameworks and managing PR campaignsProven ability to manage and deliver creative marketing assets (graphics, videos, catalogs, etc.)Comfortable with AI-powered tools for research, ideation, and content creationStrong project management skills, able to balance multiple initiatives simultaneouslyExcellent communication and presentation skills in English (additional languages are a plus)Experience in fast-paced startup environments, balancing strategic vision with hands-on execution