Job DescriptionDevelop and execute comprehensive social media strategies to enhance brand visibility, engagement, and views across social media channelsCreate and implement social media campaigns across various platforms (Instagram, Facebook, Twitter, LinkedIn, etc.
) to align with business goalsProvide insights and recommendations based on data analysis to optimize future strategies and maximize ROICollaborate with the content team to create compelling and shareable content for social media channelsImplement strategies to grow and diversify the online communityPlan, execute, and optimize paid social media advertising campaignsMonitor ad performance, adjust budgets, and target audience segments for maximum effectivenessStay informed about industry trends, competitor activities, and emerging social media platforms to keep our strategies ahead of the curveRequirementsBachelor’s degree in Marketing, Business, Communications, or a related fieldStrong understanding of analytics tools (e. g.
, Facebook Insights) and the ability to translate data into actionable insightsProven experience with 3-5 years in social media marketing and strategy; ideally with agency backgroundDemonstrated success in creating and implementing effective social media campaignsProficiency in social media management tools (e. g. , Emplifi, Talkwalker, Facebook Ads Manager) and Google Workspace for data analysis and reporting
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