About The TeamTo develop content for Shopee internal pages within the domain to increase google search organic traffic and maintain pages' high rankings.
Job DescriptionConduct keyword research, create topic, coordinate with writers, review content, and related teams to publish and promote ShopeeBlog contentOwn ShopeeBlog performance driving project by monitoring and improving its average rankMonitor blog performance with key metrics and able to present trends and insightsDevelop and implement the content improvement strategyKnow content structure and able to write a few articles for ShopeeBlogSupport in writing some short content for key campaign micrositesConduct competitive analysis and pitch ideas for content improvementWork closely with the SEO team lead and members, regional SEO team, and other cross-functional teams to provide/execute SEO best practices in content buildingCoordinate in promoting ShopeeBlog through marketing channels in ShopeeFamiliar with marketing and SEO tools, such as ahrefs and Wordpress, is a plus Actively participates and provide new ideas to support team and team’s KPIRequirementsBachelor’s degreeAt least 2 years of experience in blog content-related role with a proven success in content performance monitoring, project management, and good performance in focused metricsGood understanding of on-page SEO best practices, especially google ranking factors and nature of content building for user and google crawlerShow positive thinking and growth mindset.
Experienced in using SEO and website analytic tools, e. g. GA, GSC, Google Keyword Planner, Ahrefs, Moz, Wordpress etc. is a plusStrong project management, time management and multitasking abilitiesAbility to work both independently and collaboratively with internal teams. Superb Thai written and verbal communication skills, with minimum moderate level in English
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