Social Media Content Creator

IGrow Wealth Investments Group of Companies, proudly positioned as South Africa’s #1 Investment company, is seeking a Social Media Content Creator to join their team in Durbanville, Cape Town.We are looking for a creative and detail-oriented Social Media Content Creator to develop engaging and impactful content that enhances our brand presence across all digital platforms. The ideal candidate has a strong understanding of social media trends, visual storytelling, and audience engagement strategiesTo qualify for this position, you need:Diploma or Degree in Marketing, Communications, Digital Media, or related field (advantageous).Proven experience as a social media content creator, digital marketer, or similar role – preferably in the real estate industryStrong understanding of various social media platforms and their algorithms.Proficiency in content creation tools (e.g., Canva, Illustrator, Adobe Creative Suite, CapCut, Lightroom, etc.).Excellent writing, editing, and storytelling skills.Strong photography and videography skills (mobile or professional camera).Ability to work under tight deadlines and manage multiple projects simultaneously.A keen eye for design and attention to detail.Preferred Skills:Experience in social media advertising (Meta Business Suite, TikTok Ads, LinkedIn Ads).Basic knowledge of SEO and content marketing principles.Familiarity with analytics tools (Meta Insights, Google Analytics, etc.).Creativity and innovation in developing fresh content ideas.Duties and responsibilities include, but not limited to:Develop, plan, and execute social media content strategies across platforms such as Instagram, Facebook, LinkedIn, TikTok, and YouTube.Create and edit high-quality visual and written content (graphics, photos, videos, captions, reels, etc.) that align with the brand identity in conjunction with the team of graphic designers and videographers.Creation will include joining our team of Property Practitioners in the field for content creation, marketing of property and general ideas for brand awareness.Manage social media calendars to ensure consistent posting and brand messaging.Monitor, respond to, and engage with followers to build community and brand loyalty.Stay up to date with the latest social media trends, tools, and best practices.Collaborate with marketing, design, and sales teams to align content with campaign goals.Track and analyse performance metrics to optimize engagement and reach.Assist in paid social media campaigns and influencer collaborations.If you do not receive feedback within two weeks of submitting your application, please consider your application unsuccessful.