Social Media Creative Lead - Freelance

This role offers an exciting opportunity to shape the visual and strategic direction of a men's health supplement brand dedicated to supporting swimmers. As the Social Media Creative Lead, you will be responsible for designing and editing engaging content, developing a cohesive visual language, and establishing compelling brand guidelines for social platforms. The position is ideal for a creative professional who excels at growing organic social presence through design, storytelling, and strategic planning. This is a part-time, fully remote contract role, perfect for someone passionate about health, wellness, and digital engagement.Deliverables Design and edit high-quality visual and video content tailored for various social media platforms. Develop and document social brand guidelines to ensure consistency across all channels. Create and implement content calendars and posting schedules. Collaborate on campaign concepts and storytelling strategies to drive engagement and brand awareness. Monitor social media trends and adapt strategies to maximize organic growth. Analyze performance metrics and provide actionable insights for continuous improvement.Requirements Proven experience in social media management, content design, and editing. Strong portfolio demonstrating creative visual storytelling and brand development. Proficiency with design and editing tools such as Adobe Creative Suite, Canva, or similar. Deep understanding of social media platforms (Instagram, TikTok, Facebook, X) and their best practices. Excellent written and verbal communication skills. Ability to work independently, manage time effectively, and meet deadlines. Passion for health, wellness, and supporting athletic communities. Availability for part-time, remote contract work.About TwineTwine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.Our MissionTwine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.