Linkedprime
CoinTerminal

Social Media Manager (Instagram & TikTok)

Posted: Oct 30, 2025

Job Description

CoinTerminal is an industry leading crypto launchpad with 650k+ users. Giving crypto investors access to tokens early, CoinTerminal is an innovator, leader and fast-paced company, growing quickly and we are looking for the brightest and best.This is not a typical 9 to 5 role and we are looking for ambitious and driven people to help accelerate and build upon CoinTerminal’s growth in the crypto and Web3 spaces. A key part of CoinTerminal’s marketing team, you will be playing a pivotal part in the company’s continued growth and will work directly with various stakeholders including founders, heads of marketing and more. As a social media manager, focusing on Instagram and TikTok specifically,  you will already have experience in social media marketing and digital marketing. Ideally you will also have some understanding of cryptocurrencies and the wider market. You will also be experienced in short form content, specifically for Instagram and TikTok and will have an in-depth understanding of their algorithms.You will be responsible for developing social media strategies; implementing and testing those strategies, specifically suitable for Instagram and TikTok. You will also manage these platforms on a daily and weekly basis, testing and monitoring performance.Responsibilities:Managing and growing the reach and engagement of Instagram and Tik Tok in conjunction with our broader social media and growth strategies Posting consistently and in an organised manner on Instagram and TikTokContent planning, trend research Optimizing social media channels for reach, engagement and conversionsDriving brand visibility through both organic and paid channels Working with content teams to create video and visual content consistentlyIdentifying market trends for social media growth opportunitiesInnovating, A/B testing and leading with new social media content approachesStaying up to date with current digital marketing, social media and content trendsCollaborating with content and marketing teams to maximise reach and effectiveness of social media channels, specifically Instagram and TikTokRequirements:Excellent written English Strong understanding of Instagram and TikTok platforms’ algorithmsIn-depth understanding of short form contentAbility to occasionally appear on camera for visual content and edit footageExperience in viral content and audience engagementProficient in the use of editing tools (not limited to) Photoshop, Final Cut Pro and moreUnderstanding of both B2B and B2C digital marketingExperience with communications and marketing is desired but not essentialProven experience of consistently growing Instagram and/ or TikTok channels2+ years managing brand or influencer social accountsSalary and Terms:R31,000 ($1,800) per month, rising to R38,000 ($2,200) after successful completion of probationary periodRegular reviews and promotion potentialRemote work opportunities

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