Social Media Marketing Intern

About QwikSaleQwikSale is a fast, secure local marketplace built for real buyers and sellers in Kenya.People use QwikSale to:Post products and services in minutesShare clear photos and honest descriptionsChat directly in-app with potential buyers or providersMeet safely using our practical safety tips and verified profilesFrom phones, laptops, cars, and furniture to cleaning, repairs, beauty, events, and other services, QwikSale helps people turn items and skills into real value quickly.We focus on:Smart search – so buyers actually find what they’re looking forClean, visual listings – so photos and details do the sellingTrust & safety – so people feel confident meeting up and transactingWe’re growing our community and brand, and we now want someone who lives and breathes social media to help us tell that story every day.Role: Social Media Marketing InternWe’re looking for a Social Media Marketing Intern to join us on-site in Nairobi.You’ll live inside our social channels: Instagram, TikTok, X (Twitter), Facebook, and possibly YouTube Shorts, turning QwikSale’s product, users, and daily activity into content that people actually care about.You’ll work closely with the founding/marketing team to:Build and maintain a consistent brand presenceGrow an engaged local audienceTurn followers into active QwikSale usersThis is not a “just post random stuff” role. You’ll learn how to plan, execute, and measure real campaigns that support growth, retention, and trust.What You’ll Be DoingYou won’t be making “just vibes” posts. Expect to get your hands dirty with real work:1. Content creation & schedulingCreate short-form video content (Reels, TikToks, Shorts) around:Buyer tipsSeller tipsSafety adviceSuccess storiesFeature explainers (how to post, how to search, how to chat, etc.)Design static and carousel posts:Announcement cardsFeature launchesBefore/after sale storiesService highlights (e.g. “Best weekend cleaning deals on QwikSale”)Write clear, engaging captions (not essays) with strong hooks and CTAs.Build and maintain a posting calendar across our key platforms.Use scheduling tools (or native platform schedulers) to keep content consistent.2. Community managementRespond to comments, DMs, and mentions in a timely but professional way.Escalate any sensitive issues (fraud, abuse, safety concerns) to the team.Jump into relevant conversations, posts, and threads where QwikSale should show up.Help turn casual followers into trusted buyers/sellers by answering questions clearly.3. Campaign support & experimentsAssist with campaign concepts:Themed weeks (e.g. “Phone Deals Week”, “Side Hustle Sunday”)Hashtag challenges around listings, small businesses, or servicesContests or giveaways (within our brand and safety limits)Help with influencer / creator outreach (e.g. micro-influencers in Kenya) where relevant.Suggest new ideas based on what you see working on Kenyan social media, not just global trends.4. Analytics & reportingTrack basic metrics for each platform:Reach, saves, shares, comments, followsCTR on bio links and story CTAs (where applicable)Sign-ups or listing activity tied to campaigns where trackableCompare what works vs what flops and propose improvements:Best posting timesContent formats that perform bestTopics that spark real engagementPrepare short weekly or bi-weekly reports with:ScreenshotsTop postsQuick analysis + clear next steps5. Brand & strategy supportHelp keep visuals, tone, and messaging consistent across all platforms.Give feedback from the social audience back to the product and marketing team.Stay on top of platform changes and local trends (Kenyan memes, slang, behavior) and advise when we should adapt.Minimum QualificationsWe care more about skill, attitude, and output than fancy titles. That said, you should tick most of these:Strong understanding of social media marketing and content creation.Hands-on experience posting on at least a few of these:Instagram, TikTok, X (Twitter), Facebook, YouTube Shorts.Basic knowledge of digital marketing concepts:Awareness vs engagement vs conversionFunnels / customer journeysBasic A/B testing logic (try two hooks, see what works)Good written and spoken communication skills. You should be able to:Write tight, clear copyExplain ideas simplyReply to people without sounding robotic or unprofessionalCurrently pursuing or holding a degree in:MarketingCommunicationsMedia / JournalismOr a related fieldNice-to-Have (Bonus Points)Not required, but a plus if you have:Experience creating or editing short videos using tools like:CapCut, VN, Adobe Premiere Rush, Adobe Premiere Pro, After Effects, etc.Some familiarity with design tools like Canva, Figma, Photoshop, or similar.Comfort with social media analytics:Instagram InsightsTikTok AnalyticsFacebook Page Insightsor any third-party dashboard you’ve used before.A personal TikTok/Instagram or portfolio showing content you’ve made (even if not brand-related).Basic understanding of performance metrics:Reach vs impressionsEngagement rateRetention/watch time on videosInterest in classifieds / marketplaces / e-commerce and how they grow.What We’re Looking For in a PersonThis matters as much as the technical side:Creative but disciplined – you can generate ideas and follow a content plan.Proactive – you don’t wait for someone to spoon-feed topics; you suggest them.Adaptable – you can quickly adjust content style when we learn what works.Detail-oriented – you care about spelling, visuals, brand voice, and basic quality.Curious – you’re constantly watching what other Kenyan brands and creators do online and thinking “how can we do our version of this?”.Work SetupLocation: On-site in Nairobi (this is not a remote role).Hours: Full-time, standard weekday hours. Occasional evening/weekend content may be needed around key campaigns or events.Team: You’ll work closely with marketing, product, and sometimes the founders.Growth: You’ll get exposure to real product and growth discussions, not just “go post this graphic”.Compensation and internship duration will be discussed with shortlisted candidates.How to ApplyFollow these instructions exactly. If you can’t follow basic application steps, we won’t consider you for a role that requires attention to detail.1. Email your applicationSend an email to:📧 qwiksalekenya@qwiksale.salewith the subject line:Subject: Social Media Marketing Intern – [Your Full Name]Example:Social Media Marketing Intern – Jane Doe2. Attach the following (required)In the email, include:Your CV / Resume (PDF only)Keep it clear and up to date.Highlight any social media / marketing / content experience, even if informal (clubs, side hustles, personal projects).A short cover letter (in the email body, not a file)In 10–15 clear sentences, explain:Who you are and where you’re basedWhy you want to work with QwikSale specifically (not just “I need an internship”)One or two social media campaigns or brands you admire and whyWhen you can start and your current availability (full-time, any uni constraints, etc.)Links to your work (very important)Links to any social media accounts you manage or have managed (personal creator accounts are okay if you’re comfortable sharing).Links to specific posts or videos you’re proud of.If you have a portfolio/Notion/Google Drive/Figma with your content, include that too.3. (Optional but strongly recommended) Mini taskInclude a short section in your email called “Mini Task” and answer these:Content Idea:Propose 3 social media post ideas for QwikSale (platform + concept + 1–2 lines outline).Example structure:Platform: Instagram ReelsIdea: “From post to buyer in 24 hours” – a fast montage showing someone posting an item on QwikSale, then a chat notification, then a handover.Goal: Show speed and ease of selling.Caption Draft:Write one caption you would actually use for a QwikSale Reel announcing a new safety feature. Keep it under 220 characters.Hook Analysis:Pick a Kenyan brand or creator you think does social media really well. In 3–5 sentences, explain what they do right and what you’d learn from them for QwikSale.This isn’t a school exam. We’re just checking how you think and how you communicate.Important NotesDeadline: “Applications will be reviewed on a rolling basis. Early applications are encouraged.”File formats:CV: PDF onlyPortfolio: links or view-only documents (Google Drive, Notion, Behance, etc.)Do NOT send:National ID scans, MPesa statements, passwords, OTPs, or any sensitive personal documents.We don’t need them at this stage, and we will never ask you for passwords or MPesa PIN.Shortlisting:Only shortlisted candidates will be contacted.If you don’t hear back within a reasonable time, assume this round is done.