ABOUT SOFASCORESofascore is a leading provider of advanced sports insights and the benchmark for fastest live scores. Some tell stories with words, and we tell ours with numbers. We developed a mobile app and a website that covers over 20,000 tournaments in 25 sports in 40+ languages. Our goal is to give sports fans superior insights about their favorite player, club, league, or competition. The info we provide — whether it's results, stats, or data, is delivered as it unfolds, so you never miss a beat. It's your seat at the world's biggest stadium.
🏟️Sofascore team counts more than 300 experts, primarily in our homecourt in Croatia but also worldwide. 🇭🇷 🌐About the roleWe are looking for an experienced App Performance Marketing Specialist who will join the fast-growing marketing team in Zagreb. Your task is to acquire quality App users who don't take their passion for sports for granted. We need your support with planning and managing paid App campaigns on Google, Facebook, Instagram, Twitter and other platforms. Despite the "performance" title, you will be involved in the activities covering the complete marketing funnel, from awareness to retention in more than 80 countries around the world.
You will have at your disposal a team of strategists, SEO/ASO experts, Data Analysts, Content specialists and a budget that is adequate for testing, optimization and achieving top results.
Your tasks and responsibilitiesDefining App growth strategies to achieve targeted KPIs on paid marketing platforms in more than 80 countriesExecuting approved strategies through mobile performance media – inclusive of implementing campaign execution, creating, analyzing and optimizing campaigns (Google, Meta, Twitter and other platforms)Support the continued improvement of tracking and attribution of paid mobile apps traffic and eventsLookout for new App growth opportunities (new channels, new markets)Experimentation and testing, following and further developing testing roadmaps and prioritize tests that will deliver the highest outcome.
Preparation of reports, conclusions and proposals for improving paid marketing activitiesCollaboration with Analytics, SEO, Content, Design and User Research teams throughout the process of campaign executionCooperating with stakeholders from all of the departments within SofascoreWhat you bring to the teamUniversity degree is an advantageMinimum 3 years of experience working with Google Ads, Meta and other marketing performance platformsExcellent organizational, analytical, communication and influencing skillsStrong drive for execution and delivering resultsBusiness fluency in written and verbal EnglishPassion for sports will help :
)What sets you apartExperience with App campaigns (Google, Meta, etc…)Basic proficiency in statisticsKnowing the appropriate analysis tools for App (AppsFlyer, Adjust, Kochava, etc. )Interest in sports and sports analyticsWhat we offer Freedom to organize your workday and schedule in a flexible wayWorking on a brand with a global scale and impactTop-notch equipment (laptop, smartphone budget, ergonomic office chairs and electric adjustable desks)A generous education budget and opportunities to attend international conferences and workshopsDrinks and lunches at our in-house Sofascore Bar and CantinaOther benefits that we would communicate to you in personSounds good? It gets even better.
Send us your CV and cover letter in English or Croatian. Applications in other languages will not be considered. Looking forward to hearing from you. Let’s get the ball rolling! 🔥
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