Sr. Brand Marketing Manager

Kenvue Is Currently Recruiting For aSr. Brand Marketing ManagerWhat We DoAt Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.Who We AreOur global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.Role Reports ToBusiness Manager, Skin Health, Skin & Essential Health BULocation:Asia Pacific, South Korea, Seoul, SeoulWork Location:Fully OnsiteWhat You Will DoThis is a Sr. Brand manager position for Aveeno® to lead the brand with a short- and long-term strategy, marketing campaign, and strategic sales planning. As a stronghold brand in the Kenvue Skin Health portfolio, this position will play a pivotal role in leading the portfolio innovation partnered with regional and local key stakeholders.[Responsibilities] Research & analysisAnalyzes key performance indicators and financial reports such as brand sales and offtakeConducts consumer/market research to find new opportunity area and assess the size of prize Brand strategy development & executionDevelop business growth strategy and gain cross-functional alignment to develop innovative and achievable business plansLead retail execution plan partnering with the shopper marketing team with BU and cross-functionally with the commercial teams. IMC : Communication planning & executionDevelops campaign brief, eco-system, consumer advertising, and marketing programs via systematic assessment of market trends, unmet consumer needs, and competitive activity.Design advanced communication and media plan based on deep consumer insight and media behaviorsFlawless execution of IMC and marketing campaign with sense of urgencyDisplays skills in evaluating effectiveness of marketing tactics and return on investment to identify and provide input on potential areas for improvement Innovation project managementOwn the project management execution for NPD and product initiatives to deliver expected resultsLeads the communication with related cross-functional teams Key brand index managementKeep track of brand health through appropriate measurement toolsPlans and forecasts salesBudget planning and tracking People ManagementSupervise a marketing trainee[Requirements] Bachelor’s degree and above with relative brand management experiences 7+ years of FMCG marketing experience (Skin & Beauty industry experience is preferred ; not a must) Ability to speak and write in English and Korean fluently Strategic thinking & analytical and problem-solving skills Consumer-centric & agile mindset Cross-functional communication and project management skills with internal (i.e., enabling teams) and external stakeholders (i.e., regional MKT/agencies)If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.