Store Visual Merchandiser

Job Summary:The Visual Merchandiser is responsible for conceptualizing, designing, and implementing visually compelling in-store displays and layouts that reflect the brand identity and enhance the customer experience. The position requires a strong eye for design, awareness of retail trends, and collaboration with marketing and store operations teams to ensure cohesive and engaging merchandising strategies.Key Responsibilities:Plan, design, and implement seasonal window displays and in-store merchandising layouts that reflect KHATAM cultural brand identity.Collaborate with marketing and retail teams to create impactful visual presentations that support product launches, festive collections, and promotional campaigns.Ensure all visual elements, from signage to mannequins and fixtures, align with the brand’s style, colour themes, and messaging across all retail locations.Visit outlets regularly to assess visual standards, provide guidance to store teams, and ensure compliance with merchandising guidelines.Evaluate the effectiveness of displays based on customer interaction and sales data; recommend improvements for future setups.Ensure all display items, including mannequins and promotional materials, are well-maintained and adequately stocked.Provide training to in-store staff on visual merchandising standards, display maintenance, and the importance of presentation in enhancing customer experience.Research current and upcoming fashion trends, especially related to festive and cultural attire, to ensure relevance and innovation in display concepts.Qualifications & Skills:Minimum 2 years of experience in visual merchandising, preferably in retail fashion industry.Background in visual merchandising, design, or a related field is preferred.Creative with a strong eye for detail and design to create appealing visual displays.Good communication skills to work with internal teams, suppliers, and vendors.Experience setting up displays or events in retail or mall environments is a plus.Good understanding of display techniques that reflect KHATAM brand and seasonal collections.Able to create displays that tell a clear brand story and attract customer attention.Strong organizational and time management skills in a fast-paced retail setting.Capable of executing store changes and product setups neatly and efficiently.Aware of customer preferences, fashion trends, and competitor activity.Willing to support store operations, promotions, and day-to-day visual tasks.