Digital Marketing Executive

Fintua is a global leader in indirect tax compliance and tax technology. Our all-in one-platform streamlines global VAT compliance, recovery, eInvoicing and payments - helping businesses navigate the complex indirect tax landscape with ease and confidence. Fintua is part of CluneTech, a suite of companies providing cutting-edge solutions that simplify global business. We have been recognised as a Great Place to Work for 10 consecutive years, a "Best Workplace for Women" for the past 5 years and most recently, we were delighted to be recognised as a "Best Workplace in Tech" for the past 4 years.

Our global footprint encompasses 35 offices worldwide and we do business across 100 countries on a daily basis. We have over 1,200 employees globally and are currently looking for the newest member of our team. Fintua (formerly Taxback International) is a rapidly expanding SaaS provider, transforming how businesses manage indirect tax. We are seeking a highly motivated Digital Marketing Executive with 3-4 years' experience to drive our digital presence and support our ambitious growth plans. Candidates should be able to travel either to Varna or to VT office one per week.

PurposeThe Digital Marketing Executive will own and manage the Fintua corporate website and all associated digital channels. This role is responsible for planning, executing, and optimising digital marketing campaigns—including website management, SEO, PPC, email and paid media—to drive lead generation and brand awareness. You will be expected to independently run PPC campaigns, own tracking and reporting and demonstrate proficiency in GA4 and Google Tag Manager, running campaigns both natively and in collaboration with agencies. You will collaborate closely with the Marketing team to ensure all digital activity is aligned with business objectives and delivers measurable results.

Key ResponsibilitiesWebsite ManagementOwn the ongoing development, optimisation, and performance of the Fintua website (WordPress), including building new pages, updating content (in collaboration with the Content Marketing Manager) and enhancing functionalityManage website content in collaboration with Content Marketing, Product Marketing, Demand Generation and other teams, ensuring messaging is current and campaign-alignedDevelop and execute a website traffic growth plan, set and monitor KPIs, and optimise for SEO and user experienceMaintain consistent, engaging brand messaging across all digital touchpointsOversee the company resource centre, newsletter and regular website updatesDigital Channel ManagementDevelop and execute strategies for all digital channels, including:

Paid Social Media (LinkedIn, etc.

)Paid Search (Google Ads, Bing) — including independently running and optimising PPC campaignsSoftware review sites (G2, Capterra, SourceForge)SEO/SEM (keyword research, on-page and off-page optimisation, supporting Content Marketing Manager)Email marketing (nurture campaigns, newsletters)Create and maintain a digital marketing calendar, ensuring timely and relevant campaign execution including brand awareness, lead generation and retargeting campaignsDigital Campaign ManagementSupport Demand Generation campaign strategy with landing page creation, email design, and content promotionOptimise website content and user journeys to maximise inbound leads and demo requestsCollaborate with SEO agencies and partners to amplify content and improve search rankingsCollaborate with Sales and Client Management Teams to run Account Based Marketing campaignsAnalytics, Tracking, ROI & ReportingOwn the tracking and reporting of all digital marketing activities, ensuring robust measurement of campaign performance and ROIManage analytics tools, with advanced proficiency in Google Analytics 4 (GA4) and Google Tag Manager, to monitor traffic, engagement, and conversionsSet up and maintain tracking for all digital campaigns, ensuring accurate attribution and actionable insightsUse insights to continuously improve campaigns and digital presenceAdvisory & EvangelismAdvise marketing and go-to-market teams on the best digital channels and tactics to achieve MQL and pipeline goalsAct as a digital evangelist, keeping the team updated on the latest industry trends, Google updates, and best practicesRequirementsBachelor's degree in Marketing, Business, Communications, or a related field3-4 years of hands-on digital marketing experience, ideally in a SaaS or B2B environmentDemonstrable experience managing websites (preferably WordPress), SEO/SEM, paid search, social media, and email marketing campaignsProven ability to independently run, track, and optimise PPC campaigns (Google Ads, LinkedIn, Bing), both natively and in partnership with agenciesAdvanced proficiency with Google Analytics 4 (GA4) and Google Tag ManagerProficient with additional web analytics tools (Google Search Console, etc.

) and marketing automation platformsKnowledge of HTML/CSS is a plusStrong understanding of PPC, SEO, and digital advertising best practicesHighly creative, analytical and results-driven, with a proven ability to generate and optimise inbound leadsExperience with A/B and multivariate testing for campaign optimisationExcellent written and verbal communication skillsSelf-motivated, proactive and able to work independently as well as part of a team Up-to-date with the latest digital marketing trends, tools and technologiesWhat We OfferThe opportunity to shape Fintua's digital presence at a pivotal stage of growthCollaborative, innovative team environmentExposure to all aspects of SaaS marketing and the chance to make a measurable impactProfessional development and career progression opportunitiesBenefitsWhy work with us?At Fintua, We are a community of like-minded individuals committed to excellence in everything we do.

We create an innovative, collaborative, and supportive workplace that allows our brilliant people to unleash their potential. Recognized as a both a Great Place to Work and Deloitte Best Managed Company, we believe that recognition goes much deeper than just financial rewards. Therefore, in addition to a competitive salary, we also offer an exclusive benefits package that includes: Flexible Working Policy with a combination of remote and office workingMultisport Cards22 Annual Leave Days for all employees plus additional days with length of serviceLifework days:

½ day each quarter to get your life work doneFlex hours where you can work your 40 hours across 4. 5 daysAdditional Health Insurance including dental and vision careTeam Buildings & PartiesLife InsuranceRefer a Friend BonusDiscounts across various stores, theatres, restaurantsEmployee-led CSR Programme, CluneTech Cares, with one paid Volunteer Day per yearCluneTech Life - corporate wellness programMonthly Food VuchersCompany Paid Trainings & Learning Accounts#OneTeam Awards and Annual Employee of the Year AwardsMilestone Recognition ProgramFree Sports:

Football, Tennis, VolleyballEmployee Assistance ProgramMeeting Free Days - a specific no meeting day where we encourage no meetings so you (and your team) can focus on getting things done!Compassionate Leave: up to 4 weeks paid leave for the loss of a loved oneCompassionate Leave for pets: up to 2 days5 days company-paid Miscarriage / Pregnancy Loss Leave (applicable for partner also)We would like to thank you for your interest in this role. Please note that only shortlisted applicants will be contacted for an interview. At Fintua, we're proud to be an equal opportunities employer.

Qualified applicants will be considered without discrimination on the basis of gender, marital status, family status, sexual orientation, religion, age, disability and race. This position is also suitable for individuals with permanent impairments (with ≥50% incapacity) who have no medical preventatives to be employed. The advertisement is suitable for candidates with disabilities who have no medical contraindications to work with a Video Display and significant visual strain. Please note that when applying for a position with CluneTech, you voluntarily submit your personal data. This data will be processed for the following purposes:

selection of candidates for this position; selection of candidates for future positions occurring within the next 6 months, unless you explicitly state your disagreement; connecting with candidates in connection with the objectives of labor market selection and research; signing an employment or other type of contract. Personal data provided for these purposes will be retained for up to 6 months. You have the right to request the deletion, correction or blocking of personal data.