Tractive is the most trusted name for keeping cats and dogs safe and healthy. The secret to our success? A team of truly unique individuals who care about each other just as much as going the extra mile for pet parents. Want to be part of our story? Check out this role and see if you’re a good match!Your territoryAs part of our Communications team, you will: Create clear, concise, and user-focused copy for mobile applications, advertising, and marketplace listingsDrive more impact with less effort:
use AI-powered tools, from generating first drafts or creative concepts to optimizing messaging through performance insights, streamlining repetitive tasks, and blending the best of human creativity with machine efficiency to get to the perfect resultDevelop messaging and copy for campaigns in collaboration with Marketing, Design, and Sales teamsWrite copy for emails, landing pages, ads, TV spots, videos, and other marketing materialsContribute to a consistent, human-centered UX by collaborating with product managers, designers, and developersMaintain and evolve the Tractive brand voice across all touchpoints.
Produce source English copy that will be localized for 12+ languages and marketsWork with a fun, global team of passionate language loversBring in your fresh ideas to make Tractive better - you’ll never hear the phrase “. . . because that’s how we’ve always done things”Continuously grow personally and professionally, take ownership of areas that show your potential, and attend workshops which help you get to the next levelYour profileKey requirements:
Several years of copywriting experience with a strong, versatile portfolioGreat English skills and ideally able to “speak USA”Proven track record with AI in content creation, optimization, or workflow enhancementSkilled in data-informed copywritingExperience with UI/UX writingSound knowledge of advertising and marketing principlesGerman language skills are a plusAble to contribute to campaign ideation, creative briefs, and strategic messagingValid work permit for AustriaDoes this sound like you?Able to manage multiple projects and deadlinesSelf-organized, proactive, and a team playerCurious and open to exploring new technologies and innovations that enhance your creative workExcited to work in Austria alongside an outstanding team
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