Trade Marketing Manager - Modern Trade

Trade Marketing Manager (Channel Activation Manager) - Commercial DepartmentKey Role Overview:As a Trade Marketing Manager, you will be at the forefront of bringing our brand strategy to life across both all channels. Your mission is to drive channel-specific execution excellence, translate insights into impactful programs, and maximize our commercial visibility and growth at the point of sale.This is a strategic, cross-functional role that requires both analytical sharpness and on-ground agility—you'll work closely with Sales, Brand, and Distributor teams to build and execute trade strategies that win in a competitive FMCG environment. If you're a results-driven trade expert who thrives in high-growth settings, this is your chance to lead from the front.Key Responsibilities:🔹 Trade Marketing Strategy & PlanningDevelop and execute integrated trade marketing strategies aligned with commercial objectives, brand positioning, and customer/channel dynamics.🔹 Channel Activation & Execution ExcellenceDrive and oversee end-to-end execution of trade initiatives, promotions, and in-store visibility programs across GT and/or MT channels, ensuring timely and consistent rollout.🔹 Performance Tracking & OptimizationEvaluate effectiveness of trade programs through data and field feedback. Collaborate closely with Sales to continuously improve ROI and effectiveness of trade plans.🔹 Stakeholder CollaborationPartner with Brand, Sales, and Distributor teams to align on trade priorities, support product launches, and activate key commercial moments throughout the year.🔹 A&P Management & Budget ControlEnsure efficient management and utilization of A&P (Advertising & Promotion) budgets, maximizing value and minimizing leakage.🔹 Forecasting & Demand AlignmentSupport trade promotion and new product forecasting to ensure alignment with inventory planning and sales targets.🔹 POSM & Visibility DevelopmentLead development and deployment of POSM (Point of Sale Materials), ensuring brand consistency and commercial relevance at outlet level.Qualifications:Bachelor’s degree in Marketing, Business, or a related field.Fluent in English, both spoken and written.Minimum 3 years of experience in Trade Marketing / Channel Development / Customer Marketing, preferably in FMCG or Beauty sector.Solid commercial mindset with strong analytical skills.Excellent cross-functional collaboration and project management abilities.Comfortable working in fast-paced, high-growth environments.Willing to Work From Office (WFO) in Mega Kuningan.Why Join Us?In this role, you won't just execute — you'll own the narrative of how our brand comes to life in-store and on-shelf. As part of a dynamic and rapidly scaling company, your ideas and leadership will directly shape brand presence and business growth across Indonesia and beyond.Join us and become the strategic driver of trade excellence in one of the region’s most exciting beauty-tech companies.