Web Marketing Manager

Company Description

No matter your company size or structure, our team are experienced enough to provide you with the exact level of service you need. Every business thrives when they have qualified, skilled people, which is why we have consultants ready to help you find the right talent for your event. We are trusted to provide value for clients and candidates, built on our reputation for delivering exceptional results.

At Mode Branding, our promise to our clients is to offer a one-stop shop with our personalized service, be determined in our approach and responsive to client needs, resourceful in finding solutions and reliable in delivering great outcomes and results.No matter your company size or structure, our team are experienced enough to provide you with the exact level of service you need. Every business thrives when they have qualified, skilled people, which is why we have consultants ready to help you find the right talent for your event. We are trusted to provide value for clients and candidates, built on our reputation for delivering exceptional results.

At Mode Branding, our promise to our clients is to offer a one-stop shop with our personalized service, be determined in our approach and responsive to client needs, resourceful in finding solutions and reliable in delivering great outcomes and results.

Job Description

Mode Branding is looking to hire a Web Marketing Manager. You will be responsible for developing and implementing web-based marketing strategies to promote the brand, products, and convert visitors to leads. You will manage content updates to support the Merchant and Mode Branding for Business teams. This role is responsible for a huge volume of regular content updates. The successful candidate will have a passion for content integrity and user experience and exceptional attention to detail. You’ll contribute to the development of the CMS as well as troubleshooting issues while partnering closely with SEO, Product, and Content Marketing teams on rapid web testing and conversion optimization. Responsibilities  Collaborate with web development and design teams; guide marketing-related aspects of the businesses’ web presence.  Plan and implement web-based marketing strategies and campaigns for the Merchant and Mode Branding for Business websites  Coordinate with other marketing team members to ensure active promotions, product updates, and campaigns are added to the website(s).  Maintain current knowledge of trends in web marketing.  Regularly update website content and partner with channel marketers (paid and email) to retarget visitors to convert them into leads and customers.  Implement new widgets including data enrichment plug-ins Chat, and troubleshoot and respond to any web issues.  Build, test and operate customer-facing websites using modern front-end frameworks.  Create and edit sales/landing pages (signup pages and sales inquiry forms) according to the mockups.  Build, test, deploy and maintain dynamic website pages including multilingual websites.  Collaboration with SEO experts to improve organic search and traffic volumes (metadata tags, copy edits, etc.)  Enable user analytics, monitoring, logging, instrumentation for all web platforms.  Setup and install pixels (Segment, Google Tag Manager, etc.), fire rules in JavaScript for a variety of purposes.

Benefits offered: 401K, Dental, Life, Medical, Vision

Salary: $55,000-$65,000 commensurate on experience

Qualifications

Requirements  1-2 years of experience in web development with CSS,HTML, and JavaScript  Knowledge of web design/development concepts and processes  A solid understanding of front end technologies  Translate high-quality designs, wireframe mockups and/or test ideas into working front-end projects.

 Quick turnarounds while maintaining a high level of quality  Excellent communication and documentation skills  Quick learner and hunger for learning new things  Ability to write requirements for site functionality  Innovative and creative thinking  Ability to write and execute test scripts to test existing site and new features.

Additional Information

All your information will be kept confidential according to EEO guidelines.