West Operations is expanding our content engine and event footprint. This role provides hands‑on support across website content updates, YouTube video production, social campaigns, and email marketing, so the Director of Marketing and Event Managers can scale programs and drive pipeline. What You’ll DoWebsite & SEOUpdate and publish web pages, landing pages, and blog posts in WordPress, ensuring on‑brand copy, images, metadata, and accessibility basics. Refresh product/event pages and maintain content calendars; QA links, forms, and page speed.
YouTube & Video SupportAssist with pre‑production (outlines, shot lists), on‑site filming, and capture of B‑roll and stills using Canon cameras. Edit videos using Adobe Premiere Pro (or similar), create thumbnails in Photoshop, and optimize uploads for YouTube. Social Media CampaignsBuild and schedule posts for LinkedIn, X, Facebook, Instagram; draft copy variations and UTM‑tagged links. Monitor engagement and report weekly on performance. Email & NurturesBuild emails and simple automated journeys (newsletters, event invites, reminders). Manage lists/segments, QA rendering, and track performance. What success looks likeTimely, error‑free web updates and campaign launches.
Consistent video publishing cadence with quality editing. Social and email campaigns executed on schedule with measurable engagement growth. RequirementsWhat you’ll bringRequired0–2 years in a marketing, content, or communications role (internships welcome). WordPress experience and basic HTML for formatting. Proficiency with Adobe Creative Cloud (Premiere Pro, Photoshop, Illustrator). Familiarity with Canon cameras for photo/video capture. Social scheduling tools and email marketing platforms. Strong writing and proofreading skills. Ability to work on‑site in Gainesville, FL every day. Nice to haveSEO fundamentals and analytics (GA4). Event/tradeshow support experience. Photography and color‑grading basics.
BenefitsBenefits & Perks$55,000 base salary plus profit sharing. Company‑sponsored health benefits. Paid time off and holidays per company policy.
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