A wellness brand is seeking a Social Media Content Creator to develop Instagram Reels and branded tiles that embody a clean, warm, and authentic aesthetic. The content should resonate with women—particularly mums—seeking honest and calming health information. Responsibilities include producing two Reels and two Instagram tiles aligned with existing brand tone, visual identity, and minimalist style. The role requires close attention to visual and emotional nuance, with references provided from leading wellness accounts. This initial assignment may lead to ongoing monthly work based on the quality and alignment of deliverables.
RequirementsProven experience creating short-form video content for Instagram (Reels)Strong understanding of minimalist, wellness-oriented design aestheticsProficiency with Canva and/or Adobe IllustratorAbility to follow and interpret brand tone, voice, and visual guidelinesExperience in the health, wellness, or supplements space is preferredSkilled in using calm audio, soft transitions, and overlay text in videosCapable of creating branded quote tiles using natural textures and muted tonesMust be able to deliver 2 Reels and 2 Instagram tiles by the end of the weekRemote work; open to talent globallyAbout TwineTwine is a leading marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise.
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