Hello Health Group

Account Director (Digital Marketing)

Posted: 3 hours ago

Job Description

The Purpose of Your RoleThe Account Director is accountable for delivery of the client revenue growth targets, client servicing, project delivery and people management in their team. This role is responsible for identifying strategic opportunities for each client, synergies across clients and proposing solutions and services which will drive better client outcomes and profitable growth for Hello Bacsi in line with our strategy.You are a passionate and persuasive individual, have strong business acumen, adept at negotiating commercial deals and as well as demonstrating excellent communication, leadership and problem-solving skills. Agility, Flexibility and a spirit of entrepreneurship will set you apart from the competition. This role requires proven expertise and experience in digital marketing. You are central to bringing the Hello Health Group Vision and Mission to life, acting as a role model for the company values to inspire the highest level of commitment to the company’s vision, mission, purpose, and commercial ambitions, in alignment with Hello Health Group strategy.Your Key ResponsibilitiesCommercial - Client and Partner Management - 70%You lead, inspire and mentor your own client service team and collaborate closely with a marketing delivery team to ensure client campaigns in line with agreed targets, with exceptional client service.You and your team demonstrate confidence and competence to identify digital solutions that support client brand strategies and thus facilitate end-to-end service adoption.You build and maintain excellent client operations and client relationships – including senior stakeholders.You are able to communicate and articulate strategic concepts across all levels of client organization from brand managers to senior management and demonstrate comprehensive account planning and to identify new account opportunities.You passionately explore new digital trends, industry innovation, competitor activities, market transformations and are able to contextualize these to client needs.You identify and develop appropriate industry and medical partnerships in order to facilitate the execution of the strategy locally.You work together with VPs, PMs and internal delivery teams to track client projects P&L via revenue and cost tracking and report this back to the finance team.You receive the PO from the client; create and agree on invoicing schedules; and make sure the invoices get issued and collected in time.Commercial - Campaign DeliveryYou are accountable for on-time, on KPI and in-budget delivery of all campaigns for your clients.You and your team monitor performance on a daily and weekly basis, ensuring performance on schedule and proper resourcing is in place to service projects and escalate potential issues to your leadership team or the regional team.You are the communication bridge between the client and Hello Health's internal delivery, marketing & finance teams. Making sure all communication with the client is according to our Hello Health standards and values.You create clear briefing documents for the internal delivery teams (product, content, tech etc) based on the signed SOW and your complete understanding of the client's campaign brief and objectives.You review all materials for your clients campaign before they go out to the client in order to assess quality of work and to make sure our deliverables are on-brief.You and your team project manage the campaign according to SOPs and execute together with the internal delivery team team (from timelines creation to implementation to performance reports). You are ultimately accountable for the success of the campaigns of your client. Commercial - Business Development - 20%You will drive business development, securing Regional Key Clients within your market and establishing Local Key Client partnerships You work in close alignment with the CM, CCO, Regional VPs and functional leads to plan partnerships and business opportunities monthly, quarterly, and annually.You demonstrate a detailed understanding of HHG’s service offering, leading pitches to clients and directly and through your teams identify commercial growth opportunities.You proactively drive revenue growth, profitability and identify opportunities for cross-selling within each client.You are responsible for drafting and finalizing the contracts and SOWs with clients and managing the negotiations on the terms, with support of our internal finance and legal advisors.You manage the process after the agreement with a client to move forward with a project. This entails managing the vendor registration; drafting the SOW and getting final agreement with the client; get all needed signatures from the client and our internal teams.You support, develop and implement new business opportunities – products or services – in line with the overall Hello Health strategy. People and Performance Management - 10%You ensure the Hello Health Group Core Values, our Purpose and Mission are exemplified in your own behavior and brought to life by your team.You fully commit to and implement Performance Management in line with company policy, engaging and leading individuals and the team effectively to meet company goals.You hold regular performance 1 on 1 reviews with direct reports to ensure high levels of staff engagement and delivery on KPIs.You actively identify and address the development needs of your team, utilize the learning opportunities available to them on a country or regional level, ensuring your team maximizes their own learning by making use of HHG’s offerings such as the HHG Academy.You attract, recruit, retain and develop staff to position Hello Health as an employer of choice in your country.Who We Want5-6+ years of experience in marketing agency, health and wellness industriesAn entrepreneurial minded individual who is driven to succeed with a proven track record of overcoming challenges in new and unfamiliar environments.Able to communicate efficiently with managers/directors.An individual with a passion for sales, customer success & good communication, problem solving skills.Excited about change & growth - we are a fast paced and growing company and are looking for individuals who thrive in this environment of uncertainty, high risk, high reward environments.

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