AI Art Director

At McCann Shanghai, we’re at the forefront of merging creativity with cutting-edge AI to craft bold, culturally resonant narratives. You’ll redefine visual storytelling by pushing the boundaries of AI-generated content—from hyper-realistic cinematic sequences to avant-garde digital art. We’re seeking an AI Art Director who thrives at the intersection of technology and artistry, transforming concepts into visually stunning, emotionally compelling experiences.Role OverviewAs our AI Art Director, you’ll lead the creation of AI-powered video content that aligns with our clients’ visions while exploring uncharted creative territories. You’ll collaborate with cross-disciplinary teams (creatives, strategists, and productions) to develop viral-worthy, brand-defining visuals leveraging AI tools to innovate without losing the human touch.This role is perfect for a hybrid creative: part artist, part technologist, with a relentless curiosity for AI’s potential in advertising and digital art.Key ResponsibilitiesAI Video CreationDesign cinematic, on-brand videos using tools like Runway, Veo, Pika, Stable Video, MidJourney, and emerging platforms.Prompt MasteryEngineer precise, iterative prompts to achieve consistent, high-fidelity outputs—balancing creativity with technical control.Tool InnovationProactively test and integrate new AI models (e.g., diffusion-based video, 3D generation) to elevate our workflows.Collaborative Art DirectionPartner with creative directors to refine storyboards, ensuring AI outputs align with brand identity, tone, and viral potential.Hybrid WorkflowsSeamlessly blend AI-generated assets with traditional editing/animation (Premiere, After Effects, Blender) for polished final cuts.TrendsettingStay ahead of AI advancements, proposing experimental techniques (e.g., dynamic typography, AI-assisted VFX) to surprise audiences.Quality & SpeedDeliver high-impact visuals under tight deadlines, optimizing workflows for efficiency without sacrificing artistry.RequirementsMust-Haves AI Tool ProficiencyDeep experience with ComfyUI, Runway, Veo, Pika, Flux Models, MidJourney, and similar platforms.PortfolioMandatory: Showcase AI-driven projects (links to reels, case studies, or experimental work).Prompt EngineeringExpertise in crafting nuanced prompts for style consistency, lighting, and narrative depth.Artistic VisionKeen eye for composition, pacing, and cinematic storytelling—with a flair for bold, scroll-stopping content.AdaptabilityAbility to pivot between abstract AI art and brand-compliant commercial work.Tech-SavvyComfort with video editing/animation software (Premiere, After Effects) and 3D basics (Blender/Cinema 4D a plus).Nice-to-HavesHybrid Filmmaking: Experience merging AI with live-action footage or motion graphics.Sound Design: Sensitivity to audio-visual synergy (music, SFX, voiceovers).Cultural Pulse: Passion for memes, digital subultures, and viral trendsR&D Mindset: Eagerness to prototype custom AI pipelines with opensource models. Being able to finetune models is a plus (e.g., fine-tuning models for specific brand aesthetics).