About the CompanyAlfasigma is a fast-growing, independent, and agile pharmaceutical company with a dedicated focus on consumer health, specialty care, and rare diseases. We are committed to innovation, excellence, and the well-being of our patients and customers. About the RoleThe Potfolio Manager, is a position in the country, reporting into the Country Lead Switzerland and part of the BNS region (Benelux, Nordics & Switzerland).
He/she is part of the Swiss Brand Team, working hand in hand with key stakeholders in Sales, Access, Medical and Finance functions, as well as regional peers to enable the roll out of the Swiss commercial strategy, in line with Alfasigma’s Western Europe corporate strategy and profitability imperatives. Specifically, the incumbent will take responsibility for the marketing plan and budget, ensuring optimal roll out of the portfolio marketing tactics.
He/ she will support the Key Account Management Team through a strategic targeted and segmented approach, leveraging HCP advocacy and marketing assets to drive disease awareness and earlier Patient access. He/she will collaborate with a common purpose and passion for innovation and strategic engagement.
He/she will be in charge of designing Omnichannel tactics to support HCP education and enable peer to peer advocacy, supporting excellence of commercial operations, developing a digital approach, fostering effective collaboration with key external stakeholders of the Swiss Healthcare Ecosystem (KOLs, HCPs, Hospital Pharmacists…) and position Alfasigma as best in class partner in Switzerland. This position plays an important role as a member of the BNS Cluster, leveraging regional synergies, and sharing country practices.
ResponsibilitiesEnable the development and execution of the Swiss product portfolio commercial strategyOwnership of marketing budgetDevelopment of the local multichannel marketing plan, implementation of related marketing activities, supporting materials and tactics, KAM Team training on new assetsSupport the expansion of the Swiss portfolioIncrease the visibility of Alfasigma and establish effective dialogue and collaboration with key external stakeholders in the therapeutic areas of Alfasigma to become a Patient-centric preferred partner in SwitzerlandCommunication to various stakeholders on product and price changesCongress and event managementParticipation to designated events and congresses where relevantRole model Alfasigma’s beliefsFoster a culture centred around patients, customers and an innovative approach QualificationsWork Experience3 years + relevant experience in the local pharmaceutical environmentPharmaceutical and / or Marketing / Commercial relevant Swiss diplomaCompetencies & Major skillsKnowledge and experience in the specialty care, and/or rare diseaseExceptional communication skills, both written and verbalDigital affinity, experience in developing digital strategy and assetsAgility and entrepreneurial mindsetLanguage Skills:
Fluency in German and English, French or Italian – an asset
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