Linkedprime
Shopee

Assistant Account Management Lead (Social / Google Search Channels), Online Marketing - Regional Brand & Growth Marketing

Posted: 12 hours ago

Job Description

Job DescriptionDesign, plan, execute and monitor both always-on and promotional online campaigns across various Social / Google & Search channelsDrive market-leading ROI and analyse the optimal mix of digital campaigns to achieve KPIs through data-driven recommendationsCollaborate with local marketing teams and the regional marketing team to deliver a full-funnel marketing campaignWork with the Marketing Analytics team to understand tracking and attribution in order to measure the importance and effects of digital campaigns accuratelyFocus on new and innovative ways of engaging customers through constant testing & refining of new initiativesKeep abreast of the latest trends on Social / Google & Search channels and digital marketing and be well versed in the various components for success in digital marketingLead and mentor the Account Management team to achieve overall goals, best practices and alignment across multiple stakeholdersRequirementsBachelor's degree in a quantitative majorMinimally 5 years of solid hands-on experience in performance marketing on Social / Google & SearchPrior experience with people management is a plusMobile App user acquisition experience is a plusPassion for advertising and performance marketing, with a good understanding of internet advertising technologies, including the tracking and attribution modelExcellent communication skills with the ability to articulate clearly in both written and spoken EnglishExperience with a start-up environment is desiredOutstanding analytical skills and data-driven approachAbility to multitask, meet deadlines, have an eye for details and thrive in a dynamic environmentFluency in an additional language (Bahasa Indonesia, Vietnamese, Thai, Portuguese) to facilitate cross border discussions and collaborations with stakeholders from across the region will be an added advantage

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