B2B Marketing and Lead Generation Specialist

About Vneuron And Reis RCSVneuron is a fast-growing RegTech company helping financial institutions stay ahead of compliance and risk challenges. Our solution, Reis RCS, supports banks and financial services in fighting financial crime through advanced technology.In 2025, Vneuron was named among the Top Innovators in the FinCrimeTech50 and won the Best Compliance as a Service Solution at the RegTech Insight Awards Europe. Weve also been recognized in the RegTech100 for the fourth year in a row a global list of the most innovative companies in the field.If youre looking to join a team thats making a real impact in the world of compliance and technology, Vneuron is the place to be.The Marketing and Lead Generation Specialist is responsible for growing new business in existing and new geographies. The main duty is to strategize and implement tactics that attract new business accounts. They report and coordinate with the Head of Business Development to reach out to potential clients and engage them through powerful content and marketing collateral.Job RequirementsThe right candidateShould have at least 2+ years experience in Business Management Consulting, Quantitative Investment, Marketing or Strategy Should be a structured thinker and is comfortable in highly quantitative and or technical business settings Should have a proven interest in Marketing and Analytics. engineering and Quantitative Education is a plusexperience or Knowledge of Programmatic Marketing, Inbound lead generation and in B2B sales is a plus Familiarity with Mixpanel, Google Analytics, Segment, Marketing automation tools is a plus Familiarity with scripts and libraries: Javascript, sql, python,pandas and spark is a plusKey ResponsibilitiesMonitor the execution of the marketing and lead generation strategy of Vneuron across its different business lines and for multiple product offering Own Vneurons inbound strategy including content strategy across business lines, define, and monitor KPIs Coordinate the creation of content such as white papers, research, reports, blog posts and other assetsMonitor Vneurons lead Generation funnel, implement tactics for converting traffic into leads Analyze marketing effort return, optimize content, campaigns and technology to increase the volume of leads while keeping cost of customer acquisition within the desired brackets Work with sales team to qualify prospects and initiate engagement via telephone and mass email communicationTrack all results and create a clear reporting system for managementEnsure new business goals are met monthlyWho You AreHigh-energy personality with an infectiously positive attitudeAmbitious, motivated, and sales-mindedSomeone who excels in a dynamic, results driven environmentA problem solver and critical thinkerEntrepreneurial