Category/Brand Development Manager (Agrochemicals)

Job Title: Category/Brand Development Manager (Agrochemicals)Location: IbadanIndustry: AgrochemicalCOMPANY DESCRIPTIONOur client is the flagship company of an International group who has grown into a leading player in the agriculture industry. We are passionately committed to empowering the Nigerian farmer with superior Agro inputs like crop protection products, seeds, fertilizers, and knowledge that will enable these farmers to increase their yield and livelihood in a sustainable mannerJOB PURPOSEThe Category Executive is responsible for the planning, execution, and performance management of assigned product category (crop protection product portfolio). The role focuses on driving category growth through market and data analysis, product lifecycle support, pricing and promotion coordination, and close collaboration with Sales, Supply Chain, and R&D teams.Key ResponsibilitiesCategory Planning & Execution• Support the development and execution of annual category plans aligned with company sales andgrowth targets.• Assist in defining category objectives, key SKUs, and crop of focus (e.g., maize, rice etc).• Monitor category performance against targets and recommend next line of action where requiredProduct & Portfolio Management• Track product performance including new product launches and existing brands• Support go-to-market activities such as product positioning, value propositions, and pack strategies• Maintain accurate and up-to-date product data including SKUs, pack sizes, pricing, and promotionalactivitiesSales & Trade Support• Work closely with Sales teams to support availability and effective distribution of products acrossterritories.• Provide sales enablement tools such as product briefs, pricing guides, and promotional details.• Coordinate trade promotions, farmer activations, field demonstrations, and seasonal campaigns.Market & Competitive Analysis• Conduct market analysis on crop trends, seasonal demand patterns, and competitor activities.• Track competitor pricing, formulations, pack sizes, and promotional strategies.• Generate actionable insights to support pricing decisions and portfolio optimization.Reporting & Performance Tracking• Prepare weekly and monthly category performance reports.• Track KPIs including sales growth, market share, distribution, and promotional effectiveness.• Support management presentations and periodic business reviews.Key Skills & Competencies• Strong analytical and data interpretation skills.• Commercial and market-oriented mindset.• Good coordination and stakeholder management skills.• Proficiency in Microsoft Excel, PowerPoint, and reporting tools.• Ability to manage multiple projects and timelines in a fast-paced environmentQualification and Expertise• Bachelor’s degree in Agriculture, Agricultural Economics, Agribusiness or Marketing with at least aSecond Class Upper (2.1).• 3 - 5 years’ experience in marketing, category management, sales operations, or commercial roles(agrochemical or FMCG experience preferred).• Good understanding of crop protection products, crop cycles, and farming systems is an advantage.