Senior Manager Marketing and Communications

Requirement: Candidates must have the relevant Right to Work documentation and visa to work in the Channel IslandsOverviewThe Senior Manager, Marketing & Communications is a new role which will play a pivotal role in driving the growth and market presence of Skipton International. The job holder will lead the strategic development and execution of marketing and communication initiatives, with a particular focus on growth and brand identity. This role involves overseeing all marketing activities and budgets, including developing a marketing strategy, PR and communications activity, campaign management, digital marketing, content creation and market research.

Key accountabilitiesDevelop and implement comprehensive marketing and communications strategies to support Skipton International’s growth objectivesConduct market research to identify trends and opportunities for growthOversee the creation and distribution of marketing content across various channels.

Lead on communication activities including media relations, stakeholder communications, crisis and reputation management and regulatory and compliance communications, working with Skipton Building Society where required to ensure consistencyManage and comply with all relevant additional policies that apply to this roleEssentialQualifications and skillsCIM Postgraduate Diploma in Marketing or Digital Marketing, or an equivalent marketing qualificationProven track record of developing and executing successful marketing strategies that drive growthExperience with brand management and executing a brand refreshExcellent leadership and team management skillsExceptional communication and interpersonal skillsAbility to develop and maintain effective working relationships both within the team and the wider business in order to achieve objectivesStrong understanding of digital marketing, including SEO, social media, and data analyticsMinimum of 8-10 years of experience in marketing, with at least 5 years in a leadership roleExperience in leading marketing teams and managing substantial budgetsRelated CareersHead of Risk & ComplianceFunds ManagerBusiness Analyst