Chief Operating Officer - Fitness

A specialized recruitment firm for top health and wellness companies is filling this role for a client, a high-energy boutique fitness studio offering immersive full-body strength, HIIT, and cardio classes with instructor-led workouts and on-screen tech in a social, vibrant atmosphere.About the Opportunity:The COO will partner directly with the Founder/CEO and executive team to transform a proven boutique concept into a national brand. This leader will build and implement scalable systems across operations, sales, training, and marketing—ensuring consistency and accountability as this team expands at speed.The right candidate has already scaled a fitness, franchise, or consumer brand to multi-unit national growth, understands the challenges of rapid rollout, and thrives on creating operational playbooks that drive performance.Responsibilities:• Design and execute a scalable operational infrastructure to support 150+ locations.• Oversee all day-to-day operations of corporate-owned studios.• Partner with franchise development to support rapid expansion while maintaining quality.• Integrate sales and retention strategies into training programs and promotional calendars.• Collaborate with architects, contractors, and vendors to manage site buildouts efficiently.• Establish dashboards and metrics for real-time performance monitoring across all locations.• Represent the brand with key partners, advisors, and franchisees.Requirements:• 10+ years in senior operations leadership (COO, SVP, or similar), with proven success scaling a multi-unit fitness, franchise, or consumer brand.• Track record of launching and supporting 50+ franchise or company-owned locations.• Deep knowledge of operational systems: pre-sales, member retention, staff training, retail, and community events.• Experience aligning marketing, training, and operations into repeatable playbooks.• Strong leadership and people-development skills; proven ability to build high-performing teams.• Financial and analytical acumen with ability to drive profitability during rapid expansion.• Passion for fitness, community, and building a lifestyle brand.What This Opportunity Offers:• Competitive executive compensation with performance-based incentives tied to growth milestones.• Opportunity to shape and scale one of the most exciting boutique fitness brands in North America.• A collaborative, entrepreneurial environment where your impact is felt daily.